
#3 Too Many Documents, Too Little Time: How A Small Local Newspaper Saved 80% of Research Time with AI. Lars Giske at iTromsø (Polaris Media)
How can a small Local Newsroom in Northern Norway take on one of Investigative journalism’s biggest challenges — and win?In this episode, we talk with Lars Adrian Giske, Head of AI at iTromsø, about h...
1 Huhti 20251h 20min

#2 Cracking the Subscription Code for News: How Delfi Meedia Reached 18% Household Penetration In A Country? Ivar Krustok at Delfi Meedia
Most news publishers struggle to get even 1% of households to subscribe. Delfi Meedia in Estonia has done what few others have—reaching 18% digital subscription penetration, far ahead of industry benc...
19 Maalis 20251h 17min

#1 The User Needs Expert: Are You Creating Content Your Audience Actually Needs? Lars Jensen at Berlingske Media
Are you creating content your audience actually needs? Lars K Jensen reveals the power of the User Needs Model in journalism and why understanding your audience is the key to engagement, trust, and bu...
8 Maalis 20251h 19min