Making the Brand | Marketing with a Pop Culture Twist

Making the Brand | Marketing with a Pop Culture Twist

A podcast about brands and boy bands! Making the Brand is where marketing and pop culture collide. Each episode shares unforgettable marketing lessons behind music, TV, movies, and trending topics, past and present. And with a sprinkle of '90s and Y2K nostalgia, this podcast is the perfect place to fangirl AND learn 😍 New episodes every other Wednesday

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Jaksot(102)

#88 - The Social Network that Loves You Back: How LinkedIn Fuels Career Growth

#88 - The Social Network that Loves You Back: How LinkedIn Fuels Career Growth

Every millennial got started social networking thanks to MySpace, but there's another platform that deserves some love: LinkedIn. In this episode, I chat with Joe Ray, a marketing and experience manag...

3 Touko 202333min

#87 - It's Gonna Be a Meme! w/ Kianna Davis [REPLAY]

#87 - It's Gonna Be a Meme! w/ Kianna Davis [REPLAY]

Boy bands and memes are colliding on this episode! I had the chance to interview Kianna Davis, the original creator behind a meme we all know and love, the IT'S GONNA BE MAY meme featuring Justin Timb...

26 Huhti 202342min

#86 - Branding with Star Power: Celebrity Packaged Goods w/ Dhruv Patel

#86 - Branding with Star Power: Celebrity Packaged Goods w/ Dhruv Patel

Get ready to explore the exciting world of celebrity branding! I chat with Dhruv Patel, founder of CelebrityPackagedGoods.com. His website is a detailed directory of celebrity brands and latest news! ...

5 Huhti 202352min

#85 - Celebrity Audition Stories That Will Inspire Your Job Search Game

#85 - Celebrity Audition Stories That Will Inspire Your Job Search Game

Get ready to be inspired by this episode! We're taking a cue from celebrities and their audition stories to explore how we can apply their tenacity to job hunting. We're diving into the similarities b...

29 Maalis 202318min

#84: Uncovering the Art of Storytelling in American Idol Auditions

#84: Uncovering the Art of Storytelling in American Idol Auditions

We're watching TV like it's 2002! In this episode, we delve into the world of American Idol auditions to explore the role of storytelling in the competition. From heartwarming personal anecdotes to in...

22 Maalis 202316min

#83 - Real Talk: Analyzing the Legacy of MTV's The Real World w/ Dana Bowling

#83 - Real Talk: Analyzing the Legacy of MTV's The Real World w/ Dana Bowling

Get ready to discuss the true stories of seven strangers, picked to live in a house. I'm joined by my friend Dana Bowling - a former casting director, pop culture enthusiast, and video and personal br...

15 Maalis 202351min

#82 - From Wannabes to Icons: The Marketing and Strategy Behind the Spice Girls

#82 - From Wannabes to Icons: The Marketing and Strategy Behind the Spice Girls

We're celebrating Women's History Month the best way we know how - with the Spice Girls... the best-selling girl group of all time! In this episode, we explore: The marketing and strategy that prope...

8 Maalis 20239min

#80: Why Even Kim Kardashian Needs Influencers w/ Ngozi Musa

#80: Why Even Kim Kardashian Needs Influencers w/ Ngozi Musa

Does your company have a dedicated influencer marketing team? Despite being one of the most influential people on the planet, Kim Kardashian is investing in influencer marketing for her shapewear bran...

22 Helmi 202334min

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