Episode 9: Clean Rooms are a Luxury Good with Ana Milicevic
Ari Paparo and Eric Franchi talk with Ana Milicevic from Sparrow Advisors about data strategies, CPMs, clean rooms, and the latest news. In this episode: Lara O'Reilly's epic history of MediaMath E...
3 Maalis 202349min
Episode 8: BONUS EPISODE: An Oral History of DoubleClick (2004-2008)
SPECIAL BONUS EPISODE. While lots has been written about seminal ad tech company DoubleClick, never before have the former product heads talked publicly about the company's turnaround from failing pub...
28 Helmi 202342min
Transmit - Non-standard ads for live-streamed content
Transmit identifies natural lulls in gameplay to integrate unique ad formats that don’t require a traditional ad break. For more information about our expert, Mike Shields: https://www.marketecture.t...
27 Helmi 20236min
Episode 7: Paul Bannister on publisher strategy, the sandbox, UID2 and OpenPath. Plus new YouTube leadership.
Our latest episode of the Marketecture podcast with Ari Paparo, Eric Franchi from AperiumVentures and Paul Bannister, the CSO at CafeMedia. Cafe Media is always on the cutting-edge of monetization for...
23 Helmi 202340min
Veritone Voice - An AI-powered voice solution for podcasting, sports and more
Veritone Voice is an AI voice solution for use in broadcasting, podcasting, radio, and sports. SVP Sean King offers a deep dive into its features and functionality. For more information about our expe...
20 Helmi 20235min
Sourcepoint - Privacy and consent tools for media companies (Demo included)
Sourcepoint helps its customers communicate with digital audiences about their data privacy preferences. CEO Ben Barokas walks Ari Paparo through the platform and use cases. For more information abou...
20 Helmi 20236min
Episode 6: Ciarán O’Kane on European ad tech. Plus TTD earnings and Uber's ad network.
Our latest episode of the Marketecture podcast with Ari Paparo, Eric Franchi from AperiamVentures and Ciarán O’Kane from FirstParty Capital. In this episode: The state of European ad tech European t...
17 Helmi 202341min
Lotame - Last DMP standing?
Lotame CEO Andy Monfried walks through the company’s updated data segmentation, modeling, and enrichment products. For more information about our expert, Ari Paparo: https://www.marketecture.tv/autho...
13 Helmi 20236min
