Marketing Against The Grain

Marketing Against The Grain

Kipp Bodnar (HubSpot’s CMO) and Kieran Flanagan (Hubspot's SVP of Marketing), lead you down the rabbit hole of marketing trends, growth tactics and innovation. On the way you’ll pick up undiscovered strategies to give you that slight edge for success. These are not your typical twitter thread regurgitated marketing tactics that everyone is doing. These are new methods, with unfiltered examination of successful fresh ideas.

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Jaksot(456)

Tech Expert Reveals How AI Could Destroy Your Startup (#147)

Tech Expert Reveals How AI Could Destroy Your Startup (#147)

GPT-4 responses that were directly executable decreased from 52% in March to 10% in June… what went wrong? Kipp and Kieran are joined by Linus Ekenstam to discuss all how Chat-GPT 4 is getting worse ...

15 Elo 202337min

8 Leadership Habits You Need To Make $1 Billion (#146)

8 Leadership Habits You Need To Make $1 Billion (#146)

Most people fail because they spend most of their time doing things that don’t matter. Kipp and Kieran dive into the top habits of successful people that will transform your life. Learn why you need ...

10 Elo 202339min

 These 9 A.I. Tools Are Better Than ChatGPT… (#145)

These 9 A.I. Tools Are Better Than ChatGPT… (#145)

These tools may make ChatGPT obsolete… Kipp and Kieran are joined by Matt Wolfe to dive into A.I. tools you need to try in 2023. Learn why small businesses are a huge AI opportunity, why the winners ...

8 Elo 202338min

Elon Musk Rebranding Twitter To X: Genius Or Ridiculous? (#144)

Elon Musk Rebranding Twitter To X: Genius Or Ridiculous? (#144)

Rebranding is stupid. You should never rebrand. Kipp and Kieran dive into why rebrands suck and why you shouldn’t do them for your business. Learn why everybody’s missing on the point on Twitter’s X ...

3 Elo 202324min

Breaking Down Barbie’s 18-Month Marketing Strategy in 23 Minutes (#143)

Breaking Down Barbie’s 18-Month Marketing Strategy in 23 Minutes (#143)

Here’s how you can make a killer brand like Mattel without the $150M marketing spend. Kipp and Kieran dive into the Barbie madness behind the best marketing campaign of the decade. Learn how to stret...

1 Elo 202323min

Do Sonic logos actually work?

Do Sonic logos actually work?

From McDonald's Ba-da-ba-ba-ba to Netflix's ta-dum, you know em' and you love em'. But do these brand soundtracks actually work? About The Hustle Daily Show A daily dose of irreverent, offbeat, and i...

29 Heinä 20239min

Shaan Puri’s 3 Step Formula For Finding Your 1000 True Fans (#142)

Shaan Puri’s 3 Step Formula For Finding Your 1000 True Fans (#142)

Kipp and Kieran are joined by Shaan Puri to discuss how to build a marketing-first business as an entrepreneur. Learn differentiated tactics to play to your target audience’s interests, The power of f...

27 Heinä 202349min

ChatGPT’s Code Interpreter: Your $20 Personal Data Analyst (#141)

ChatGPT’s Code Interpreter: Your $20 Personal Data Analyst (#141)

Here’s how you can hack your marketing using AI. Kipp Bodnar and Kieran Flanagan dive into the power of how the code interpreter will scale your business. Learn all the new team features that will si...

25 Heinä 202323min

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