Marketing Against The Grain

Marketing Against The Grain

Kipp Bodnar (HubSpot’s CMO) and Kieran Flanagan (Hubspot's SVP of Marketing), lead you down the rabbit hole of marketing trends, growth tactics and innovation. On the way you’ll pick up undiscovered strategies to give you that slight edge for success. These are not your typical twitter thread regurgitated marketing tactics that everyone is doing. These are new methods, with unfiltered examination of successful fresh ideas.

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The Next 5 Big YouTube Trends In 2023 | HubSpot’s CMO Predictions

The Next 5 Big YouTube Trends In 2023 | HubSpot’s CMO Predictions

It’s not too late to disrupt the YouTube game. Kipp gives you his top 5 predictions for Marketing on YouTube in 2023. Learn how to take advantage of Gen Z choosing YouTube as their most recognizable ...

13 Helmi 20239min

EMERGENCY POD: The AI Wars  - Has Google Already Lost?

EMERGENCY POD: The AI Wars - Has Google Already Lost?

Microsoft just made a HUGE announcement around AI and Bing search. Then a day later, Google made HUGE announcements on their AI chatbot, Bard. What is going on in the world of AI? Kipp and Kieran brea...

9 Helmi 202337min

The 7 “First Principles” Of Marketing

The 7 “First Principles” Of Marketing

These principles will TRANSFORM your marketing. Kipp and Kieran give you their top principles that will change your business and how you market. Learn why you need a distribution plan BEFORE you crea...

7 Helmi 202328min

3 TikTok Predictions For 2023 & Beyond

3 TikTok Predictions For 2023 & Beyond

BREAKING NEWS: TikTok is in conversation with the US Government to come to a regulatory compromise. What does this mean for marketers? Kipp gives you the breakdown of why this means EVERYTHING to you...

2 Helmi 20239min

5 Marketing Mistakes That Are Killing Your Business

5 Marketing Mistakes That Are Killing Your Business

“Best Practices” is the #1 way to KILL your marketing. Kipp and Kieran dive into the top 5 misconceptions in marketing that will ruin your brand. Learn how to divert from the average (and stand out),...

31 Tammi 202332min

Use This Marketing Framework To Build A Cult Brand

Use This Marketing Framework To Build A Cult Brand

What makes someone a marketing-minded person? Kipp and Kieran dive into a 3 part framework to revolutionize YOUR brand’s story. Press play to learn how the exchange of value in marketing has changed,...

26 Tammi 202322min

This Leaked Memo From Yahoo Explains Why Big Businesses Fail

This Leaked Memo From Yahoo Explains Why Big Businesses Fail

What do failing big businesses have to do with marketing? Everything. Kipp and Kieran dive deep into how businesses that are positioned and differentiated, lead to how businesses evolve and sometimes...

24 Tammi 202332min

How To Delegate Your Work To ChatGPT (Use These Prompts) with Rob Lennon

How To Delegate Your Work To ChatGPT (Use These Prompts) with Rob Lennon

Will A.I. be the death of creativity? Rob Lennon joins Kipp and Kieran to dive down the AI rabbit hole on how AI will or won’t affect your creativity, how AI will be a useful tool for marketers, how ...

19 Tammi 202336min

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