Marketing & MMA with Dominic Gibbs from Caged Steel
As marketers, what can we learn from combat sports? James sits down with CEO of MMA promotion Caged Steel, Dominic Gibbs to discuss the business how they attract crowds and what all marketers can take...
26 Helmi 20259min
Not fighting with AI with Becky Stables, Catalyst
As marketers, we have many AI tools at our fingertips. In this episode, James speaks with Becky about her role as marketing manager and how others can utilise AI and digital tools to complement their ...
26 Helmi 20259min
Marketing as a one-person army with Katie Andrews, cbe+
Many marketers face the challenges of running the entire marketing function on their own. In this episode James sits down with Katie to discuss how to leverage tools, technology and strategies to acco...
26 Helmi 20259min
LIVE PODCAST: Remmy, Marketing Mentor, Monash Business School.
In front of a live audience, James discusses with Remmy how we can learn from the marketing strategies of Nike, and how it has evolved its brand to stay relevant to their audience through storytelling...
26 Helmi 202511min
Doing it for the kids, with Nicole Teran, SAAF Education
Marketing in education: how content marketing is working alongside the growing educational sector and how educating others through marketing can ensure a better future for children.Get the lowdown on ...
26 Helmi 202510min
Personalisation or BUST with Helen, Loadhog
Personalisation or BUST: James speaks with marketing manager Helen about the importance of personalisation in marketing; how to utilise data to target your audience with who the individual is, what th...
26 Helmi 20256min
LIVE PODCAST: Small teams and tech with Mai Mai, Commercial Director, The Curve
Small teams and tech: James speaks with Mai Mai about how to navigate the balance between using AI, digital and software tools in marketing - and not to go with all the latest trends. Get the lowdown ...
26 Helmi 202511min
Solo Imposter syndrome with Kirsty, CCG Event Caterers
Going solo: James speaks to Kirsty about marketing in hospitality, the highs and lows of being the only person in your team, imposter syndrome and the challenges of writing for a broad audience. Get t...
26 Helmi 20259min
