Nudge
Nudge is the UK's #1 marketing podcast, breaking down the hidden psychology behind what we do and why we do it. No BS, just smart, science-backed insights that actually work.

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Jaksot(306)

Tiny nudges that can drastically improve your life

Tiny nudges that can drastically improve your life

Join the Nudge Unit: https://maven.com/nudge-unit/course-cohort Can tiny nudges dramatically change our behaviour? In this episode, Eva van den Broek and Tim den Heijer explore the subtle yet powerfu...

10 Helmi 202530min

Introducing: Nudge Unit

Introducing: Nudge Unit

Join the Nudge Unit: https://maven.com/nudge-unit/course-cohort

7 Helmi 202511min

Why most bestselling business books are BS

Why most bestselling business books are BS

Business books are everywhere, offering seemingly simple solutions to complex problems—but are they truly helpful? In this episode, Alex Edmans explores the biases that make us fall for oversimplified...

3 Helmi 202527min

Can 10,000 hours of practice make you great?

Can 10,000 hours of practice make you great?

I explore the truth behind the famous 10,000-hour rule, popularized by Malcolm Gladwell. Today, Prof Alex Edmans uncovers why the rule persists despite its flaws and dives into the psychological biase...

27 Tammi 202536min

What sets top negotiators apart?

What sets top negotiators apart?

Neil Rackham’s groundbreaking research uncovered what separates skilled negotiators from the average. Drawing insights from real-world negotiation sessions involving union disputes, management decisio...

24 Tammi 202517min

Can you see the invisible gorilla?

Can you see the invisible gorilla?

75% of us expect to spot the unexpected. But we’re wrong. Today on Nudge, Dan Simons shares his results from perhaps the world’s best-known psychology experiment: the Invisible Gorilla. Listen, and yo...

20 Tammi 202526min

Francesca Gino Scandal: What Really Happened

Francesca Gino Scandal: What Really Happened

The Francesca Gino scandal shook the academic world, exposing fraudulent research practices at one of the world’s most prestigious institutions, Harvard Business School. This episode unpacks the detai...

17 Tammi 202531min

Can I fool veteran marketers with my AI fakery?

Can I fool veteran marketers with my AI fakery?

I put AI to the test at one of the world’s largest marketing conferences, Inbound 2024. This episode dives into the surprising results of my experiment and what they mean for the future of marketing. ...

13 Tammi 202524min

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