Optometry: The Ultimate O.D.

Optometry: The Ultimate O.D.

Welcome to The Ultimate O.D. podcast with host, optometrist and practice owner, Dr. Nick Lillie. Join us weekly as Dr. Lillie brings the real talk with hard won wisdom and levity on all things Optometry such as practice management, practice specialties, business tips, and more all from his own personal experience!

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Jaksot(451)

Operator vs CEO: The Mindset Shift Every Practice Owner Must Make | E288

Operator vs CEO: The Mindset Shift Every Practice Owner Must Make | E288

Operator vs CEO: The Mindset Shift Every Practice Owner Must Make | E288Highlights from this episode: Operator vs CEO: The Mindset Shift Every Practice Owner Must Make (00:53)Closing Thought: Intentio...

15 Tammi 28min

Your Goals Are Garbage: A CEO-Level Strategy for Private Practice Optometry | E287

Your Goals Are Garbage: A CEO-Level Strategy for Private Practice Optometry | E287

Your Goals Are Garbage: A CEO-Level Strategy for Private Practice Optometry | E287Highlights from this episode:Your Goals Are Garbage: A CEO-Level Strategy for Private Practice Optometry (00:38)Closin...

8 Tammi 30min

The Power of Specialization in Optometry: Stop Doing More to Grow Faster | E286

The Power of Specialization in Optometry: Stop Doing More to Grow Faster | E286

The Power of Specialization in Optometry: Stop Doing More to Grow Faster | E286Highlights from this episode:The Power of Specialization in Optometry: Stop Doing More to Grow Faster (00:50)Closing Thou...

1 Tammi 30min

How I’m Setting Goals for 2026 as an Optometry Practice Owner | E285

How I’m Setting Goals for 2026 as an Optometry Practice Owner | E285

How I’m Setting Goals for 2026 as an Optometry Practice Owner | E285Highlights from this episode: How I’m Setting Goals for 2026 as an Optometry Practice Owner (00:47)Closing Thought: Results of a Gre...

25 Joulu 202522min

What “Scaling” Really Means for Private Practice Optometrists | E284

What “Scaling” Really Means for Private Practice Optometrists | E284

What “Scaling” Really Means for Private Practice Optometrists | E284Highlights from this episode: What “Scaling” Really Means for Private Practice Optometrists (01:03)Closing Thought: Being the "BEST"...

18 Joulu 202525min

The 2026 CEO Mindset: Vision, Systems, and Strategy for Optometrists | E283

The 2026 CEO Mindset: Vision, Systems, and Strategy for Optometrists | E283

The 2026 CEO Mindset: Vision, Systems, and Strategy for Optometrists | E283Highlights from this episode: The 2026 CEO Mindset: Vision, Systems, and Strategy for Optometrists (00:54)Closing Thought: Ke...

11 Joulu 202532min

From Recall to Reels: The Marketing Strategy Behind My Fastest Practice Growth Yet | E282

From Recall to Reels: The Marketing Strategy Behind My Fastest Practice Growth Yet | E282

From Recall to Reels: The Marketing Strategy Behind My Fastest Practice Growth Yet | E282Highlights from this episode: From Recall to Reels: The Marketing Strategy Behind My Fastest Practice Growth Ye...

4 Joulu 202516min

Small Tweaks, Big Returns: Lessons From My Fifth P3 Meeting | E281

Small Tweaks, Big Returns: Lessons From My Fifth P3 Meeting | E281

Small Tweaks, Big Returns: Lessons From My Fifth P3 Meeting | E281Highlights from this episode:Small Tweaks, Big Returns: Lessons From My Fifth P3 Meeting (00:53)Closing Thought: The work begins when ...

27 Marras 202522min

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