Public Relations Stories and Strategies

Public Relations Stories and Strategies

Every organization has a story people believe about it. Most leaders didn't choose that story. They inherited it, stumbled into it, or lost control of it somewhere along the way.


Stories and Strategies is the podcast that changes that.


Host Doug Downs talks with the communicators, executives, and strategists who understand that narrative isn't a marketing function. It's a leadership one. Each episode unpacks what actually shapes reputation, trust, and public perception at the highest levels, drawing on behavioral science, media intelligence, and the ethics that keep persuasion honest.


This is public relations at the level serious leaders need it. Not tactics and press releases. The thinking behind why some stories win and others disappear.

Ranked among the most listened-to public relations podcasts in the world, Stories and Strategies reaches leaders and communicators across six continents every week.


If you are responsible for the story people believe about your organization, you cannot afford to guess. Follow Stories and Strategies wherever you listen to your public relations content.

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Jaksot(267)

Snake Oil in the PR business? Say it ain't so...

Snake Oil in the PR business? Say it ain't so...

Send us a note about this episode. We'll reply and thank you on a future episode According to the Urban Dictionary, the term "Snake Oil" comes from the 19th century American practice of selling cure-a...

12 Heinä 202020min

COVID-19 Brand Pulse Report

COVID-19 Brand Pulse Report

Send us a note about this episode. We'll reply and thank you on a future episode Human beings have been described as emotional beings who think. We're also emotional beings who buy things. This May 20...

5 Heinä 202017min

Public Engagement: Finding Rumi's Field

Public Engagement: Finding Rumi's Field

Send us a note about this episode. We'll reply and thank you on a future episode Beyond the ideas of key messages and social media posts, there is a place for us to talk and listen to one another... I...

29 Kesä 202021min

The History (and Future) of Mass Media

The History (and Future) of Mass Media

Send us a note about this episode. We'll reply and thank you on a future episode Canadian broadcast legend Marty Forbes reflects on his 50 years in broadcasting and print, the influences at the time a...

22 Kesä 202022min

Ready or Not... Here Comes the "Recovery"

Ready or Not... Here Comes the "Recovery"

Send us a note about this episode. We'll reply and thank you on a future episode Many have said the world simply wasn’t ready for COVID-19 the pandemic. Months in, we’re all anxious to get back to our...

14 Kesä 202019min

Culture Club - Looking Beyond Fit

Culture Club - Looking Beyond Fit

Send us a note about this episode. We'll reply and thank you on a future episode For many companies the 2020 pandemic creates an opportunity to reexamine foundational pillars such as values and cultur...

8 Kesä 202017min

Why it's Important to be a Member of a Professional Communications Association

Why it's Important to be a Member of a Professional Communications Association

Send us a note about this episode. We'll reply and thank you on a future episode In a field of practice that features few certainties, there is this one - membership in a professional communications a...

29 Touko 202015min

Change-Up, the Modern Way to "Pitch" the Media

Change-Up, the Modern Way to "Pitch" the Media

Send us a note about this episode. We'll reply and thank you on a future episode It's all changed. Today you need to reach out to specific reporters, producers, and editors to give your story pitch a ...

22 Touko 202022min

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