Something You Should Know

People love giving advice—but most of the time, it doesn’t actually change anyone’s behavior. In fact, there’s a much more effective way to influence people that works far better than telling them wha...

21 Touko 51min

Most of us can point to someone who truly inspired us—a teacher, boss, coach, friend, or public figure who made us think differently, push harder, or believe more in ourselves. But what exactly makes ...

19 Touko 27min

Most recipes tell you to preheat the oven before cooking. But why? Wouldn’t it save time to just let the food cook while the oven heats up? There’s actually a very good reason recipes insist on prehea...

18 Touko 47min

“Your call is very important to us.” Companies say things like this all the time in an effort to sound customer-focused and trustworthy. But do phrases like that actually reassure people—or do they qu...

16 Touko 51min

Most credit cards have that little 3- or 4-digit security code you constantly get asked for when shopping online. It can feel like a nuisance—but that tiny number plays a surprisingly important role i...

14 Touko 49min

What if your experience of reality isn’t real—but something your brain is creating? And what does it really mean to be you? It sounds abstract, even a little out there. But scientists are actively st...

12 Touko 28min

Have you ever struggled with a problem—only to have the answer suddenly appear when you stopped trying? It feels almost like magic, but it’s actually your brain working in a very specific way when you...

11 Touko 49min

When buying a car, color might seem like a purely personal choice. But it turns out that picking a less popular color could actually pay off later in a surprising way—especially when it’s time to sell...

9 Touko 50min