Sounds Profitable
The pace of change the podcast industry is undergoing is staggering. The implications for podcasters, hosting providers, podcast listening app developers, and advertisers and agencies are enormous. And so is the growth potential. Presented as a companion to the weekly newsletter of the same name, our podcast provides you with direct access to our narrated articles, interviews with industry experts, bleeding-edge research, and can't miss industry news recaps. That Sounds Profitable, right? Assumptions and conventional wisdom will be challenged. Easy answers with no proof of efficacy will be exposed. Because the thinking that got podcast advertising close to a billion dollars annually will need to be drastically overhauled to bring in the tens or hundreds of billions of dollars podcast advertising deserves.

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Audible Stops Making Audio NYT + 4 more stories on The Download for January 14th, 2022

Audible Stops Making Audio NYT + 4 more stories on The Download for January 14th, 2022

This is The Download from Sounds Profitable, the most important business news from the world of podcasting, I'm Bryan Barletta.And I'm Evo Terra. Today; Audible moves away from daily news digests, Aud...

14 Tammi 20226min

The Best Schnitzel In Detroit

The Best Schnitzel In Detroit

I'd love it if you would subscribe to the newsletter version of I Hear Things, at https://tomwebster.media. You can find all of the data cited in this week's episode there in the article with the same...

7 Tammi 202223min

NYT buys The Athletic + 4 more stories on The Download for Jan 7, 2022

NYT buys The Athletic + 4 more stories on The Download for Jan 7, 2022

This is The Download from Sounds Profitable, the most important business news from the world of podcasting, I'm Bryan Barletta.And I'm Evo Terra. Today, The New York Times Bets half a billion on sport...

7 Tammi 20226min

Episode Drop! Podcast Pontifications

Episode Drop! Podcast Pontifications

Hey it's me. I know this is an odd day for an episode, but that's because it's not an episode of Sounds Profitable the Podcast. Instead it's an episode of another podcast you should be listening to:...

6 Tammi 20227min

The Download: Week of 12/31/21

The Download: Week of 12/31/21

This is The Download, the most important business news from the world of podcasting, I'm Bryan Barletta.And I'm Evo Terra. Today, why premium content won't kill advertising-supported podcasts, Faceboo...

31 Joulu 20219min

The Download Before Xmas

The Download Before Xmas

We got such good feedback a few days ago that we decided to test the waters again with another pilot (co-pilot?) episode of The Download. Just in time for Christmas! If you love it, send us a note!Mat...

24 Joulu 20216min

Racing, And Pacing, And Plotting The Course

Racing, And Pacing, And Plotting The Course

You can support my increasingly bad coffee habit at Buy Me A Coffee, here: https://www.buymeacoffee.com/TomwebsterPacific Content's annual Predictions article(s): https://blog.pacific-content.com/in-t...

23 Joulu 202115min

The Download (Premiere Episode)

The Download (Premiere Episode)

Hosted and Produced by Bryan Barletta and Evo Terra Audio Engineering by Ian Powell This is The Download, the most important business news from the world of podcasting, I'm Bryan Barletta.And I'm Ev...

21 Joulu 20219min

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