The Great Podcast Divide: Understanding Fans vs. Anti-Fans
A look at the demographics of podcast audiences who are the medium’s fans… as well as the opposite.Credits: Written by Tom Webster Edited by Gavin Gaddis and Bryan Barletta Audio edited by Gavin Gaddi...
8 Touko 202517min
New Estimate for Global Podcast Economy, CTV Podcasting Growth, & More
Today in the business of podcasting: Digidayl ooks at the rise of CTV podcast consumption, Owl & Co. estimates the 2024 global podcast revenue total is double previous estimates, and Andrew Goldsmith ...
7 Touko 20255min
Spotify Podcast Viewcounts, Epic Games v. Apple Results, & More
Today in the business of podcasting: PodX makes their first U.S. acquisition with Lemonada Media, Patreon will update its iOS app to allow non-Apple payment methods after recent court ruling, Spotify ...
6 Touko 20256min
Podcasts 🔜 Spotify Ad Exchange, Defining the "Top" Podcaster, & More
Today in the business of podcasting: Spotify is adding podcasts to SAX this quarter, WARC report looks at how brands are gaining ground with audio advertising, a look at just how sturdy Rogan's grip o...
5 Touko 20257min
Podcasting's Smart TV Factor, Getting Gaming into Podcast Ads, & More
This week in the business of podcasting: Tom Webster talks podcasting's Smart TV consumers and what they can teach us about cross-platform consumption, Edward Fuller details how podcasting can better ...
2 Touko 20258min
March Ad Spend 📈, SAG-AFTRA to Add Influencers, & More
Today in the business of podcasting: Tom Webster writes about the intricacies of smart TV podcast consumers, US ad spend jumps nearly 8% in March, LinkedIn is courting content creators for video serie...
1 Touko 20256min
Conversations from Possible, Deloitte's Media Outlook, & More
Today in the business of podcasting: Digiday reports from the first day of Possible in Miami, Deloitte charts media trends for this year, Paul Riismandel talks branded podcast content possibilities, a...
30 Huhti 20255min
The Smart TV Factor: What Growing Connected TV Listening Means for Podcasting
Smart TVs are increasingly popular tools for accessing podcasts, but what does that actually mean for the medium? Written by Tom Webster Edited by Gavin Gaddis Audio edited by Gavin Gaddis Hosted by S...
30 Huhti 20258min
