Sounds Profitable
The pace of change the podcast industry is undergoing is staggering. The implications for podcasters, hosting providers, podcast listening app developers, and advertisers and agencies are enormous. And so is the growth potential. Presented as a companion to the weekly newsletter of the same name, our podcast provides you with direct access to our narrated articles, interviews with industry experts, bleeding-edge research, and can't miss industry news recaps. That Sounds Profitable, right? Assumptions and conventional wisdom will be challenged. Easy answers with no proof of efficacy will be exposed. Because the thinking that got podcast advertising close to a billion dollars annually will need to be drastically overhauled to bring in the tens or hundreds of billions of dollars podcast advertising deserves.

Tämä podcast on lisätty Podme-palveluun avoimen RSS-syötteen kautta eikä se ole Podmen omaa tuotantoa. Siksi podcastin jaksot saattavat sisältää mainontaa.

Jaksot(1049)

Remembering Audio in Video Boom, Podcasting's Late-Night Appeal, & More

Remembering Audio in Video Boom, Podcasting's Late-Night Appeal, & More

This week in the business of podcasting: Why Sharon Taylor argues podcasting is losing sight of its audio roots, what Tom Webster learned from the longest-running one-person show in Vegas, an intervie...

25 Heinä 202511min

Looking @ Super Listeners, Recognizing Comedy Podcasts & More

Looking @ Super Listeners, Recognizing Comedy Podcasts & More

Today in the business of podcasting: a look at Spotify's "super-listeners", what Tom Webster learned from a magician that applies to podcasting, and the Just for Laughs festival is awarding a Podcast ...

24 Heinä 20255min

How Podcasts Are Overtaking Late-Night, Apple on Listener Privacy, & More

How Podcasts Are Overtaking Late-Night, Apple on Listener Privacy, & More

Today in the business of podcasting: Apple details how they protect listener privacy in listening reports, Steve Goldsten writes on how podcasting has largely usurped the classic late-night talk show,...

23 Heinä 20255min

What I Learned From The Longest-running One-Person Show in Vegas

What I Learned From The Longest-running One-Person Show in Vegas

Audience engagement is the true magic that makes shows stick, who better to learn from than actual magicians?  Written and narrated by Tom Webster Edited by Bryan Barletta and Gavin Gaddis Audio editi...

23 Heinä 202510min

Modern Podcast Monetization, AI @ Ad Awards, & More

Modern Podcast Monetization, AI @ Ad Awards, & More

Today in the business of podcasting: what the death of The Late Show might say about linear TV in general, a look at Joe Budden's income streams, advertising awards race to tighten up generative AI gu...

22 Heinä 20256min

Apple Podcasts Data Upgrade, Public Broadcast Funding, & More

Apple Podcasts Data Upgrade, Public Broadcast Funding, & More

Today in the business of podcasting: Apple Podcasts have new listener reports (and Dan Misener has a suggestion for a future one), The New York Times looks at the audience of multi-hour chat podcasts,...

21 Heinä 20256min

Audioboom Acquires Adelicious, Podcasting's Growth Mindset, & More

Audioboom Acquires Adelicious, Podcasting's Growth Mindset, & More

This week in the business of podcasting. Audioboom has acquired Adelicious Selling the health & fitness podcast mindset Content creators shut out of the Emmys for a second year running The power of po...

18 Heinä 202510min

Emmy Creator Shutout, SiriusXM Play Reveal, & More

Emmy Creator Shutout, SiriusXM Play Reveal, & More

Today in the business of podcasting: SiriusXM launches an ad-supported tier, Audioboom acquires Adelicious, how Kids & Family podcasts are perfect for the "nag factor", content creators once again lef...

16 Heinä 20257min

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