Podcasts Are Transforming Digital Strategy, Markle to Keynote SXSW, & More
Here's what you need to know for today in the business of podcasting: KS&R releases the Podcast Frenzy report. Jen Soch of GroupM talks about how podcast advertising is changing digital ad strategies,...
5 Maalis 20245min
Earnings Call Roundup, Australia's Audio Advertising Revenue, & More.
Here's what you need to know for today in the business of podcasting: A new batch of earnings calls rounds out the financial data for major podcast players in 2024, and numbers look good. IAB Australi...
4 Maalis 20245min
Making Space for Podcasting @ SXSW, Decision-Makers Listen to Podcasts, & More
Here's what you need to know for this week in the business of podcasting: How Podcasting is Making ITself Known at SXSW "Trojan-horse style" Radio and Podcasts Deliver Decision-Makers to B2B Marketin...
1 Maalis 20248min
Podcasting's Attribution Gap, Untapped Rural Listeners, & More
Here's what you need to know for today in the business of podcasting: Edison Research discusses data showing podcasting's share of ear trends higher in urban areas than rural, podcasting's place in a ...
29 Helmi 20244min
Turning Up Ad Audio, Canadian Podcasting's Continued Growth, & More
Here's what you need to know for today in the business of podcasting: Radio Connects finds podcast growth continues steadily upwards with Canadian respondents 18+ A recent report from Veritonic and R...
28 Helmi 20244min
B2B's Spending Big on Podcasts, IAB Australia Tracks 21% Podcast Growth, & More
Today on your daily recap of news in the business of podcasting: Cumulus Media's Pierre Bouvard highlights how podcasting brings B2B marketers to descision-makers at comapanies, the future of TV upfro...
27 Helmi 20243min
Spotify's $10b Goal, Podcasting's SXSW Experiment, & More
Here's what you need to know for today in the business of podcasting: Digiday covers why media companies are pushing podcasts at this year's SXSW "Trojan-horse style," Spotify's Head of Sales for the ...
26 Helmi 20243min
Making SXSW Count, Spreaker's Supporter Club, Podcasting with AI & More
Here's what you need to know for this week in the business of podcasting. As always, links to every story discussed can be found in this episode's full write-up, available here.Our top stories: Edward...
23 Helmi 20247min
