Sweat Equity
Welcome to the best creative brainstorming session you've ever had. Hosts Alex Garcia & Brian Blum discuss the biggest marketing moves of the week and show you how you can implement these in your own business. Influencer marketing, growth marketing, content marketing - it's all here. Creativity. Breakdowns. Playbooks. Without the fluff.

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Jaksot(124)

How Bryson Dechambeau Is Becoming The Mr. Beast Of Golf

How Bryson Dechambeau Is Becoming The Mr. Beast Of Golf

CHAPTERS00:00 - Intro & Outrageous Hooks3:29 - Athletes & Celebs Marketability7:29 - Utilizing Captions in Content8:45 - Athletes Content Potential11:31 - Foreshadowing, First Shot, Caption14:00 - Lon...

29 Huhti 202540min

Why Your Brand Needs To Become A Moodboard

Why Your Brand Needs To Become A Moodboard

Alex and Brian dive into the art of mood boards and why they’re more than just aesthetic collages – they're storytelling tools that shape how people feel about your brand. From the ruggedness of Buck ...

22 Huhti 202529min

Road to 500k Followers: Step-by-Step how to build a massive personal brand

Road to 500k Followers: Step-by-Step how to build a massive personal brand

CHAPTERS:00:00 - Alex’s Follower Goals3:00 - Plan to Achieve 500k Followers7:19 - Day In the Life Content10:35 - Brian & Alex Beef12:18 - Missing a Hype Window15:29 - Alex’s Content Diversification21:...

15 Huhti 202542min

How To Take Your Content From Good To Great in 39 Minutes

How To Take Your Content From Good To Great in 39 Minutes

We dedicated this episode to exploring the difference between good and great content. Naturally, we took an in-depth look at the power of visual hooks and shared insights on how to execute good conten...

8 Huhti 202539min

Why Your Brand Needs A Social Show

Why Your Brand Needs A Social Show

In episode 68, Brian and Alex dive into why you need to think of your brands content as social show. This playbook is a game changer for success in 2025.Here’s 5 things you can get done faster on Wix ...

2 Huhti 202534min

How To Turn Your Brand Into a Thought Leader

How To Turn Your Brand Into a Thought Leader

We’re taking a deep dive into the world of thought leadership and how brands can position themselves as experts in their field. Throughout the episode, we share insights on growing your total addressa...

2 Huhti 202537min

31 Min To Develop Your Founder Content Strategy

31 Min To Develop Your Founder Content Strategy

Get everything you need to create Founder-Led Content that helps get eyeballs on your brand. Alex & Brian deep dive the strategies of several top brands like ChunkFit, Bad Hambres and more to identify...

2 Huhti 202531min

5 Marketing Lessons From Creator Led Brands You Can Use in 2025

5 Marketing Lessons From Creator Led Brands You Can Use in 2025

Alex & Brian talk through the emerging world of content bounties, where creators can get paid for generating views for brands or musical artists. Then, the guys talk through how creator-led brands com...

2 Huhti 202533min

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