When Strategy Feels Broken In An Agency - Walk And Talk, Central Park
Today, we look at a scenario where junior strategists are the only strategists in the agency but the bosses don’t seem to want it to work. What do you do? Also, moving to a new city, charging for stra...
24 Elo 20191h 3min
Buying And Selling Strategy - Tom Trenta, CEO
Tom Trenta runs the research and strategy agency Positive in Chicago. Previously, he was Chief Strategist at EggStrategy and a VP of Account Planning at Leo Burnett. The point of the CV is he's been w...
21 Elo 201950min
The Work Of A CCO - Laura Bambach, CCO
Laura Bambach is D&AD President, co-founder of SheSays, and Chief Creative Officer of Mr President in London. In this episode, we discuss the work of a Chief Creative Officer. What does a CCO do? How ...
20 Elo 201953min
Strategic Integrity - Jon Wilkins, Cofounder of Naked
Jon Wilkins was a cofounder of Naked, a prolific agency that burst into the world in the year 2000 then rampaged into some of the toughest advertising markets to establish itself as a much admired cre...
16 Elo 201949min
The State Of Research - Farrah Bostic, Founder
Farrah Bostic runs The Difference Engine where she does brand strategy and qualitative research. In this chat, we discuss the latter and Farrah shares very clearheaded and astute observations about wh...
15 Elo 201950min
Working With Other People Isn’t Meant To Be Easy - Walk And Talk, San Francisco
Politics, ego, and extroverts - how do you deal with them? In this episode, we answer 20-plus questions about working with other people - why it’s difficult, whether it needs to be difficult, and how ...
13 Elo 20191h
Strategy On The Road - Olivia Poglianich, Strategist
Olivia Poglianich is a freelance brand strategist from New York. She studied at Cornell and interned at BBDO. She was a finalist in BBH's Griffin Farley's Beautiful Minds strategy bootcamp, she volunt...
8 Elo 201943min
Has Art Direction Lost Direction? - Cathy Heng, Creative Director
Art direction is a beautiful thing - to reach for an idea that says one thing clearly and clearer than the other visual ideas it competes with and to do so in a way that makes unique sense for a brand...
6 Elo 201933min
