Tech for Non-Techies

If you want to build new things and be known as the innovator in the room — this is your show. Whether you're launching a tech venture from scratch as a non-technical founder, bringing a new product to market inside a large organisation, or advising tech and VC clients — I'll give you the thinking and the frameworks to do it. The smartest founders and the most ambitious senior executives are obsessed with the same skill: product thinking. It's the ability to figure out what is worth building, why it is worth building, and how to make it work. Founders develop it out of necessity. Senior leaders suddenly need it the moment they reach the top. Almost nobody teaches it. I do. I've taught these frameworks at Oxford, London Business School, and Techstars, written for the Harvard Business Review, and spoken at GITEX and Cannes Lions. I have over 800 alumni across four continents. This is not theory. It is the thinking, tested at the highest level, and now yours.

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5. Top Mistakes Non-Technical Founders Make

In this episode Sophia Matveeva covers the top five mistakes non-technical founders make, most of which she made herself. The main five mistakes to avoid are: Don't make developers your first hires....

12 Kesä 202024min

4. What Non-Technical Founders Need to Know About Tech

David Segura is a perfect example of how non-techies can thrive in technology. His first venture, Giant Media, was a native video advertising exchange which David sold for millions to an ad tech compa...

4 Kesä 202021min

The Most Important Thing About Tech

Tech products like apps, sites and algorithms are constantly evolving. Every time an app is released, its makers track how people use it. They use that information to improve it for the next release. ...

4 Kesä 202028min

1. What's Tech for Non-Techies?

This podcast is for non-technical founders and established small-to-mid-size business owners who want to launch an app or add a tech-enabled offering—without learning to code. Each episode breaks down...

2 Kesä 20202min

2. How I Built A Global Social Network

Robyn is the CEO & Founder of HER, the world's largest brand for LGBTQ women & queer people. Their app is home to 5 million people across the world, with dating and community connections, and their ev...

2 Kesä 202019min