MadTech Daily: Bending Spoons Acquires AOL for $1.5bn; New WPP CEO Issues Profit Warning
In today’s MadTech Daily, we cover Bending Spoons acquiring AOL for $1.5bn, WPP’s new CEO issuing a profit warning, and Meta’s ad revenue jumping 26% in Q3.
31 Loka 20252min
MadTech Daily: Video on Demand to Drive 17% Growth in Q4 Ad Spend; Publicis Acquires HEPMIL Media Group
In today’s Digest, we cover the latest ad spend forecast from the AA and WARC, Publicis buying HEPMIL Media Group to boost its influencer marketing in Southeast Asia, and US senators pushing to ban te...
30 Loka 20252min
MadTech Daily: ChatGPT Adds PayPal Wallet; Musk Launches AI Encyclopedia
In today’s MadTech Daily: ChatGPT adds a PayPal wallet, Musk launches an AI encyclopedia, plus StarHub and Mediacorp team up to enhance the viewing experience for customers in Singapore
29 Loka 20252min
MadTech Daily: Apple Plans Ads for Maps; X Loses Advertising Boss; EU Finds Meta & TikTok Broke Transparency Obligations
In today’s MadTech Daily, we discuss Apple planning ads for Maps, X losing its advertising boss, and the EU’s preliminary findings that Meta and TikTok broke transparency obligations.
28 Loka 20252min
MadTech Daily: WPP Courts Businesses with Self-Serve Platform Launch; Comcast Linear TV Goes Programmatic; The Observer Signs AI News Deal
In today’s MadTech Daily, we look at WPP launching a self-serve version of its ad platform, Comcast bringing biddable and programmatic to its linear TV offering, and The Observer signing a deal to app...
27 Loka 20252min
SevenSix Agency's Charlotte Stavrou on Social Media Advertising, Meta's Chatbot Safeguarding, and Skippable Ads on Reels
In this episode of the MadTech Podcast, ExchangeWire editor Aimee Newell Tarín is joined by head of content John Still and Charlotte Stavrou, founder & CEO of SevenSix Agency.They look into global ad ...
24 Loka 202525min
MadTech Daily: Amazon Introduces Service for Real-Time Bidding, Reddit Sues Perplexity over Stolen Data; Alibaba’s Quark Adds AI Chatbot
On today’s MadTech Daily, we cover Amazon introducing a service built for real-time bidding, Reddit targeting Perplexity with a data-related lawsuit, and Alibaba’s Quark app launching an AI chatbot.
24 Loka 20252min
Equativ's Curt Larson on the AI Effect on Consumers and Advertising
In this MadTech Podcast special, ExchangeWire COO Lindsay Rowntree is joined by Curt Larson, Chief Innovation Officer at Equativ, to talk about how AI is changing the way people search, click, and adv...
23 Loka 202528min
