'Wokeness gone mad’ or a brilliant way to handle a difficult interview?
Words matter. And as scrutiny increases over what language is appropriate and inappropriate to use, it can be harder to find the right ones. To navigate this, Oxfam released an ‘inclusive language...
22 Maalis 20237min
Are you following these six steps of a great apology?
Saying sorry is a crucial part of crisis communication. Get it right and you can diffuse the situation, minimise the reputational hit and rebuild trust. But when apologies go wrong, they can make...
21 Maalis 20238min
How can you ask better questions?
How do you feel about asking questions at the end or during a presentation, webinar or masterclass? Do you worry about asking something that could make you seem silly? Do you think it won’t intere...
15 Maalis 20237min
“If you are going to simply ignore the questions, I think we’ll leave the interview there”
Those were the words of Nick Robinson as he cut short one of the most memorable recent interviews. When we say ‘memorable’, it was for all the wrong reasons. The Today programme presenter was inte...
9 Maalis 20236min
What happens when you lose control of the narrative during a crisis?
One of the best ways to prepare for a crisis can be to learn from how others handled the spotlight. That can be particularly tough when a crisis is based on human tragedy. The Nicola Bulley case domin...
6 Maalis 20237min
Should you use ChatGPT in your crisis communication?
The is a lot of buzz about ChatGPT. The artificial intelligence chatbot - trained to interact in a conversational way - is already being put to the test in everything from writing articles and songs t...
2 Maalis 20237min
An interview with Barnaby Barron from Cision
Media First are media and communications training specialists with more than 35 years of experience. We have a team of trainers, each with decades of experience working as journalists, presenters, com...
1 Maalis 202358min
A step-by-step guide to preparing for a broadcast interview
How do you feel about radio and television interviews? Most people tend to have mixed emotions. During our media training courses, we find delegates understand the huge exposure a broadcast interview ...
15 Helmi 202313min
