If, When, & How to Engage on Social Issues - Paul Argenti, Dartmouth College/Linda Rutherford, Southwest Airlines
At this year's Annual Conference, Page welcomed to the stage Paul Argenti, Professor of Corporate Communications at Dartmouth College's Tuck School of Business. Paul led a session titled, "If, When, a...
20 Joulu 201823min
Flight 1380 & Guiding a Brand Through Tragedy - Linda Rutherford, Southwest Airlines
On this edition of The New CCO, we welcome Southwest Airlines SVP & CCO Linda Rutherford to tell the fateful story of Flight 1380 and April 17, 2018. She takes us through the minutiae of that day, fro...
3 Joulu 201844min
From the Brewery to the Community - Carlos Brito, CEO, Anheuser-Busch InBev
At this year's Annual Conference, Page welcomed to the stage Carlos Brito, CEO of Anheuser-Busch InBev. Brito, one of the consensus most admired CEOs in the world, described how AB InBev transformed f...
12 Marras 201824min
From Tragedy to Activism - The Students of Marjory Stoneman Douglas High School
At this year’s Annual Conference, Page welcomed four students from Marjory Stoneman Douglas and the March For Our Lives movement: Sari Kaufman, Casey Sherman, Delaney Tarr and Sofie Whitney. Each desc...
17 Loka 201831min
Building an Agile Communications Function - Joe Carberry, Charles Schwab
On this edition of The New CCO, we welcome Joe Carberry, SVP and Head of Communications at Charles Schwab. Joe explains how Schwab expresses its unique differentiating identity within the financial se...
9 Syys 201820min
The Next Evolution of Page - Aedhmar Hynes, Page Chair
On this edition of The New CCO, we speak with Aedhmar Hynes, CEO of Text100 and Chair of Page. She explains the recent Page rebrand, why it was essential to move the organization forward and the oppor...
20 Elo 201817min
The Responsibility of Social Media Platforms - Melissa Selcher, LinkedIn
On this edition of The New CCO, we speak with Melissa Selcher, LinkedIn's Vice President for Brand, Communications, and Social Impact. She describes the critical role the Communications function plays...
22 Heinä 201819min
Mobilizing Corporate Purpose - Jin Montesano, LIXIL
Jin Montesano, Chief Public Affairs Officer of LIXIL, a global housing and building company discusses social purpose with Eliot Mizrachi. She talks about the inherent social value the company creates ...
3 Heinä 201818min
