The true value of creator marketing
Not all influencer content is equally valuable in driving revenue. Dan Wilson, Co-Founder/Chief Data Officer of Charlie Oscar, joins WARC's Paul Stringer to discuss keys to creator effectiveness, base...
28 Elo 202526min
The future of effectiveness
How can marketers reconcile the need for growth with the need for sustainability? Award-winning brand strategist Benoit Wiesser, Sustainable Marketing Compass' Alexis Eyre, and former Dove CMO Alessan...
26 Elo 202539min
2025 trends in creative effectiveness
What are the big trends in creative effectiveness for 2025? WARC's John Bizzell and Anna Hamill examine the big narratives emerging from this year's Creative Effectiveness Lions. For 40 years, WARC ha...
21 Elo 202514min
Meet the world's most effective creative agency
Leo India is the world's top ad agency for effectiveness, according to the 2025 WARC Rankings. WARC's Rica Facundo talks to Amitesh Rao (CEO) and Rajdeepak Das (CCO Publicis Groupe South Asia) about e...
19 Elo 202515min
The Effective CMO: Canva's Kristine Segrist
Canva's journey from startup to global design brand has been nothing short of extraordinary. Canva's Kristine Segrist, Global Head of Consumer Marketing, joins WARC's Anna Hamill to share how its mark...
14 Elo 202526min
What does brand building really mean in e-commerce?
New research from Fospha explores how quickly e-commerce marketers can expect to see payback from long-term brand building activity. Sam Carter, Fospha’s CEO, joins WARC's Alex Brownsell to share the ...
12 Elo 202529min
Inside the creative mind of John Hegarty
Industry legend Sir John Hegarty joins to talk all things creativity, his AI optimism, reframing risk, and...Taylor Swift? Hosted by LIONS' Paul Kemp Robertson. Check out the video version on WARC's Y...
7 Elo 202536min
2025's biggest trends in programmatic advertising
The decline of the open internet, the rise of sell-side curation, and the next era of brand safety. WARC's Paul Stringer is joined by Joe Root, CEO/co-founder of Permutive to discuss the biggest trend...
5 Elo 202535min
