
Frank Got Really Lucky
It's not like it happens every day. It's not like the whole campaign was a 100X return on ad spend and it's not like that is happening at scale. It still looked cool though! So that's pretty good and ...
14 Joulu 202014min

Using your case study, what's that high level thinking that you use from the beginning all the way to the end result of a campaign?
Really my question is wrapped around the case study that you used in the direct presentation that you used to get us into this class where day one was the $1.80 ad spend and then eventually you showed...
11 Joulu 20205min

Using a video sales letter or a webinar, what's the best way to track how much of that video someone has seen to know if they actually reached the point where they heard the pitch?
I just had a quick question about using a video sales letter or webinar. Let's say I put it on my thank you page for my lead magnet, so someone comes in, they opt in. They go to the thank you page and...
10 Joulu 20202min

How do you get past the Facebook regulations and still make an emotional offer?
If there was a quick tip that you would give people about the promise or about making the offer, or whether they need to twist the pain, and in particular, how you get past the Facebook regulations an...
9 Joulu 20203min

In three years, running Facebook ads has changed a lot, and here you are in front of your laptop. I just wondered what you'd learned, what changed, and why that was possible?
So I'm just thinking, like three years ago, with the inner circle and everything, you had all these Facebook consultants and agencies and it was a huge drama to run Facebook ads, but you always had a ...
8 Joulu 20202min

In building a virtual sales team, what can we expect from those bonuses?
You mentioned an agency model and building a virtual sales team, so he wants to know what he can expect from those bonuses. Yeah, so the virtual sales team, here's how ours works and here's what I'm g...
7 Joulu 20203min

How would you make an ad for "the low-hanging fruit?"
One more question. A friend of mine asked me to help with an ad for a water purification system he sells, but this will be very hard to try to get leads for that. So the lowest hanging fruit is going ...
4 Joulu 20202min

What is the best way to create a segmentation/target on Facebook for web design services?
My question is...I am doing web design, you know, landing page on websites, so I was wondering what is the best way to create a segmentation on Facebook for that? To create a segmentation? By segmenta...
3 Joulu 20204min



















