Ep 56: Anjali Virmani - Time Out: Global Head of Creative Solutions

Ep 56: Anjali Virmani - Time Out: Global Head of Creative Solutions

In this Thanksgiving edition of The Snarketing Podcast, Matt and Valerie sit down with Anjali Virmani, Global Head of Creative Solutions at Time Out Media, for a fast, funny, and wildly thoughtful conversation about culture, creativity, community, and the messy state of modern media.

Anjali shares her journey from Manchester to Maryland to Manhattan, how being raised in a South Asian immigrant household shaped her voice, and why empathy and lived experience still fuel the best creative work. She breaks down Time Out’s evolution from a print listings guide to a global cultural brand spanning 300 plus cities, food markets, festivals, and digital storytelling.

They dive into why AI is killing originality, how to build trust with audiences, why advertisers need to earn their moments—not force them—and what she’d fix if she could rebuild the media industry from scratch. Plus: espresso martinis, parenting twins, the value of wandering alone in a new city, and what “taking time out” really looks like.

A warm, sharp, honest conversation to close out the year—and one of our most inspiring episodes yet.

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Episoder(76)

Ep 74: Adam Puchalsky - President, Blink49 Brand Studio

Ep 74: Adam Puchalsky - President, Blink49 Brand Studio

Branded content isn't a side hustle anymore, it's becoming the main event. Adam Puchalsky, President of Blink49 Brand Studio, joins Matt Wurst and Valerie Vespa to break down how brands, creators, and...

1 Sep 48min

Snark Snack 2: Bread Baking and Instagram-Making

Snark Snack 2: Bread Baking and Instagram-Making

Snark Snack # 2 isn't the first pancake, but it does start with pancakes and ends with real questions: Do SMBs have to be creators... And are creators becoming production companies? Matt's neighbor is...

20 Aug 3min

Ep 73: Liane Nadeau - Chief Media & Investment Officer at Digitas North America

Ep 73: Liane Nadeau - Chief Media & Investment Officer at Digitas North America

Liane Nadeau, Chief Media and Investment Officer at Digitas North America, joins Matt Wurst and Valerie Vespa on the Snarketing Podcast to talk networked experiences, the death of channel planning, ad...

12 Aug 46min

Snark Snack 1: Highway Mangos and Subway Fortune Cookies

Snark Snack 1: Highway Mangos and Subway Fortune Cookies

The first "Snark Snack" is here. The off-mic conversations Matt Wurst and Valerie Vespa have been having for years, now on the record. Episode 1 riffs on selling mangos in traffic and somehow ends wit...

4 Aug 2min

Ep 72: Scott Goodson & Steve Scutellaro - StrawberryFrog Chairman & CEO

Ep 72: Scott Goodson & Steve Scutellaro - StrawberryFrog Chairman & CEO

StrawberryFrog founder Scott Goodson and new CEO Steve Scutellaro join Matt Wurst and Valerie Vespa on Snarketing for a rare two-guest conversation on succession, independence, and the future of agenc...

29 Jul 52min

Ep 71: Dave Kersey - Global Head of Media at SharkNinja

Ep 71: Dave Kersey - Global Head of Media at SharkNinja

SharkNinja Global Head of Media Dave Kersey joins the Snarketing Podcast to break down how one of the fastest-moving brands in consumer products runs media without a traditional media plan. Dave talks...

15 Jul 49min

Ep 70: Micky Ogando - Founder/CCO at Bakery

Ep 70: Micky Ogando - Founder/CCO at Bakery

Micky Ogando, Founder and Chief Creative Officer of Austin agency Bakery, joins Matt Wurst and Valerie Vespa on the Snarketing Podcast to talk craft, AI, weird hiring, holding-company chaos, and why h...

1 Jul 47min

Ep 69: Cannes Lions 2026 Preview Episode

Ep 69: Cannes Lions 2026 Preview Episode

Cannes Lions week is here, and this one's a little different. No guest, no agenda, just Matt and Val running their own half-length 2026 Cannes preview before everyone scatters to the South of France.T...

17 Jun 25min

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