Ep. 84 - How to Find Your Purpose by Looking Within with Penny Goffman
Finding Purpose25 Nov 2025

Ep. 84 - How to Find Your Purpose by Looking Within with Penny Goffman

In this week's episode of The Finding Purpose Podcast, Adam sits down with Penny Goffman — an innovative entrepreneur, community builder, and strategic experiential storyteller whose work has transformed the way brands connect with women through purpose-driven experiences.

Penny is the former Head of Community at HeyMama, where she fostered deep connections among entrepreneurial mothers nationwide through curated events, partnerships, and programming. She previously built, scaled, and sold Jolie Gotique, the first mobile fashion boutique of its kind in Fairfield County, and has served as a stylist and emcee for iconic brands including Bloomingdale's, Lord & Taylor, Alice + Olivia, and Athleta.

Her work and voice have been featured in the Wall Street Journal, Greenwich Lifestyle Magazine, Greenwich Magazine, Westchester Family, HeyMama, and on multiple podcasts including That Greenwich Life with Dorothy Simone.

In this deeply reflective and energizing conversation, Penny opens up about:

✨ Growing up in Montreal and fearlessly transitioning into the New York City fast-paced world
✨ Shifting out of finance into entrepreneurship and motherhood with purpose
✨ How Jolie Gotique became a community-driven fashion movement — and why it succeeded
✨ The lessons she learned leading community for hundreds of women nationwide
✨ The power of showing up with purpose (and what really happens when you do)
✨ Knowing your value — especially as a new entrepreneur
✨ Why routine, alignment, and "boring" sacred rituals keep her grounded
✨ Building female-led communities that elevate, connect, and transform
✨ The importance of self-inquiry, shadow work, and looking "under the hood" to find true purpose
✨ How to navigate relationships, boundaries, energy, and maintaining authentic connections
✨ Why purpose, for her, is rooted in deep connection — with self, family, work, and home

Penny's wisdom is honest, grounded, and refreshingly real. If you're a purpose-driven entrepreneur, a community-builder, or a woman seeking deeper clarity, this episode will hit home.

Connect with Penny

Instagram: https://www.instagram.com/thatpennylife_/
Havens Power Up Events: Monthly gatherings including the upcoming session on December 10th with Lauren Dudley Stevens of Dudley Stephens.

Connect with Adam

Instagram: @findingpurposepod
Personal: @adamvohra_
Website: www.adamvohra.com — Learn about coaching, be a guest, partner on an event, or reach out directly.

Call to Action

If this conversation inspired you, please follow, subscribe, and leave a review on Apple Podcasts.
Share the episode with someone who would benefit from Penny's insight — and drop a comment on Instagram so we can continue the conversation as a community.

Thank you for listening, supporting, and helping this purpose-driven movement grow.

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