610: (Solo) The Secret to Finding Agencies That Don’t Burn You

610: (Solo) The Secret to Finding Agencies That Don’t Burn You

When you’re just starting out, the fastest way to grow isn’t automation, ads, or scaling systems — it’s doing things that don’t scale. In this episode, I share why the most successful founders — from billion-dollar startups to small ecommerce brands — all begin by leaning into the unscalable. From replying personally to every email, to sending hundreds of Instagram DMs, to handwriting thank-you cards for early customers, these strategies create the kind of emotional connection that big brands can’t compete with. Here’s what you’ll take away: • Why doing things that don’t scale is your biggest advantage as a small brand • Real examples of how I and other founders used this to grow early traction • Specific tactics you can start today to build stronger customer relationships If you’re an early-stage founder, this episode will show you exactly how to build momentum, create raving fans, and uncover what truly works — long before you scale. This is a brand new solo series I’m testing, and I’d love your feedback. Email me directly at nathan@foundr.com — I read every reply. Hope you enjoy it. SAVE 50% ON OMNISEND FOR 3 MONTHS Get 50% off your first 3 months of email and SMS marketing with Omnisend with the code FOUNDR50. Just head to ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://your.omnisend.com/foundr⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ to get started. HOW WE CAN HELP YOU SCALE YOUR BUSINESS FASTER Learn directly from 7, 8 & 9-figure founders inside Foundr+ Start your $1 trial → ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.foundr.com/startdollartrial⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ PREFER A CUSTOM ROADMAP AND 1-ON-1 COACHING? → Starting from scratch? Apply here → ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://foundr.com/pages/coaching-start-application⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ → Already have a store? Apply here → ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://foundr.com/pages/coaching-growth-application⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ CONNECT WITH NATHAN CHAN Instagram → ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.instagram.com/nathanchan⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ LinkedIn → ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.linkedin.com/in/nathanhchan/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ FOLLOW FOUNDR FOR MORE BUSINESS GROWTH STRATEGIES YouTube → ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://bit.ly/2uyvzdt⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Website → ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.foundr.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Instagram → ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.instagram.com/foundr/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Facebook → ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.facebook.com/foundr⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Twitter → ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.twitter.com/foundr⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ LinkedIn → ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.linkedin.com/company/foundr/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Podcast → ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.foundr.com/podcast⁠

Episoder(582)

508: How Hexclad Hooked Gordon Ramsay as a Partner | Daniel Winer

508: How Hexclad Hooked Gordon Ramsay as a Partner | Daniel Winer

When Gordon Ramsay follows your Instagram account, you take notice. That’s how Daniel Winer, co-founder of Hexclad, started his business relationship with the superstar TV chef, which has become a ful...

19 Apr 202445min

507: Wix Co-Founder Shares Website Tips from 250M+ Users | Avishai Abrahami

507: Wix Co-Founder Shares Website Tips from 250M+ Users | Avishai Abrahami

If you want to build a website for your business that stands out, Avishai Abrahami believes that you need to care about what your customers are trying to do. Avishai is the CEO and co-founder of the w...

12 Apr 202454min

506: I Ignored Investors and Built a $975M Company | Joe Thomas

506: I Ignored Investors and Built a $975M Company | Joe Thomas

An investor told Joe Thomas and his co-founders that they could exit to Salesforce for millions if they made their video recording software for sales teams. Thomas and his co-founder said no. Instead,...

5 Apr 202444min

505: “The Bear” Inspired Restaurant Owner on Anger as Fuel | Will Guidara

505: “The Bear” Inspired Restaurant Owner on Anger as Fuel | Will Guidara

How do you go from dead last to the No. 1 restaurant in the world? By channeling your anger. Listen to Nathan Chan and restaurateur-founder Will Guidara discuss the strategy behind making Eleven Madis...

29 Mar 202445min

504: The State of Email Marketing in 2024 | Email Expert Chase Dimond

504: The State of Email Marketing in 2024 | Email Expert Chase Dimond

Email is still the highest converting and cheapest marketing channel for ecommerce. But how can you scale your program, protect against unsubs, and stay engaged with your audience? Ecommerce email mar...

22 Mar 202440min

503: The Billion Views YouTuber You’ve Never Heard Of | Justin Flom

503: The Billion Views YouTuber You’ve Never Heard Of | Justin Flom

From the age of two, Justin Flom has performed magic tricks. But the trick he never expected to do was turn a performance career into a social entertainment empire. In 2020, the pandemic forced Flom t...

15 Mar 20241h 9min

502: Stop Sending Thank You Cards with Products | Anaita Sarkar

502: Stop Sending Thank You Cards with Products | Anaita Sarkar

Including thank you cards in your packaging could hurt your business. Find out why from Hero Packaging’s Anaita Sarkar as she discusses the myths around sustainable and eco-friendly packaging with Nat...

8 Mar 202440min

501: Neil Patel Thinks Free Products Are the Best Marketing Tactic

501: Neil Patel Thinks Free Products Are the Best Marketing Tactic

Marketing is expensive. But you can get your brand in front of people much cheaper–by giving something away for free. In Neil Patel’s return to the podcast, he’ll share lessons from years of marketing...

2 Mar 202438min

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