Grow Your App Revenue with This Proven Subscription Framework

Grow Your App Revenue with This Proven Subscription Framework

The secret sauce behind profitable consumer subscriptions?

Meet the Subscription Value Loop — a framework so good, it’s basically the “Conjoined Triangles of Success”… but it actually works. 😄

In this episode, Phil – the founder of this viral framework and ex-Quizlet growth lead – breaks down how to:

✅ Craft a unique & enduring core value promise

✅ Align product, marketing & monetization teams

✅ Drive LTV up & CAC down with a loop that compounds

✅ And… when to keep it simple vs. go full Duolingo

Whether you're building a $10M indie app or aiming for $10B scale, this is the playbook you’ll come back to — especially if you want to master onboarding, pricing, and revenue capture.

👉 Watch now and learn how to turn installs into revenue, fast.

Watch the full episode 👇🏻

https://youtube.com/live/PKzmTSjuf-o?feature=share

You can also watch this video here: https://www.youtube.com/watch?v=tLdsJbNNgxk

Want expert guidance to grow your app?

Book a quick call with App Masters:

https://appmasters.com/contact-us/

Indie App Santa: https://www.indieappsanta.com

Get training, coaching, and community: https://appmasters.com/academy/

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Episoder(988)

An Ex-Googler’s Guide to Google UAC for iOS

An Ex-Googler’s Guide to Google UAC for iOS

In this interview, we get into the intricacies of Google UAC strategies for iOS apps post Apple's introduction of App Tracking Transparency (ATT). We are joined by ex-googler and founder of CandidConsulting LLC, Ashley Black. Ashley will describe, in detail, Google’s initial response to ATT and talk about modeled conversions. We will also uncover the challenges and limitations Google faces with iOS ad inventory, particularly the inability to prompt for ATT in browsers and the significant enhancements brought, including web-to-app tracking. You will discover: - Effective tips on iOS campaigns with Google UAC - The impact of the YouTube app implementing ATT - Tackle tracking limitations on iOS Learn More: https://www.linkedin.com/in/ashleym-black/ https://www.candidconsultinggroup.com App Audits: https://apps.apple.com/us/app/talk-or-not-mystery-fun-chat/id925631318 https://play.google.com/store/apps/details?id=com.MohdNazir.WordGather&pcampaignid=web_share You can also watch the video: https://youtube.com/live/0p7h1JIR4yw Work with us to grow your apps faster & cheaper: http://www.appmasters.com/ ********************************************* SPONSORS Are you aiming to make your messaging more unique? Elevate your communication with Phoji custom emojis. Designed from authentic content, our custom emojis convey genuine emotions and meanings. Whether it's for individual chats or mass communication, Phoji SaaS seamlessly integrates across all platforms. ********************************************* Follow us: YouTube: ⁠AppMasters.com/YouTube⁠ Instagram: ⁠@App Masters Twitter: ⁠@App Masters TikTok: ⁠@stevepyoung⁠ Facebook: ⁠App Masters⁠ *********************************************

5 Aug 20241h 17min

Try These 2 Retention & Monetization Strategies (Stolen From 7-Figure Apps)

Try These 2 Retention & Monetization Strategies (Stolen From 7-Figure Apps)

This video unlocks the secrets used by successful 7-figure apps to keep users engaged and coming back for more. You'll discover: -The 3 Essential Rooms for App Success: Acquisition, Engagement, & Retention & Monetization -Network Effect Power: How to leverage user connections to skyrocket app value -LiveOps Strategies: Dynamically create exciting offers to keep users hooked Learn how to: -Turn a single-player app into a thriving community -Craft irresistible retention strategies -Implement proven LiveOps tactics for maximum impact Is your app ready for a 7-figure exit? Watch now and unlock its full potential! 🚀 Work with us to grow your apps faster & cheaper: http://www.appmasters.com/ ********************************************* SPONSORS Are you aiming to make your messaging more unique? Elevate your communication with Phoji custom emojis. Designed from authentic content, our custom emojis convey genuine emotions and meanings. Whether it's for individual chats or mass communication, Phoji SaaS seamlessly integrates across all platforms. ********************************************* Follow us: YouTube: ⁠AppMasters.com/YouTube⁠ Instagram: ⁠@App Masters Twitter: ⁠@App Masters TikTok: ⁠@stevepyoung⁠ Facebook: ⁠App Masters⁠ *********************************************

30 Jul 202411min

7 Mistakes to Avoid When Launching Your App

7 Mistakes to Avoid When Launching Your App

Uncovering the 7 Deadly Sins of App Launches. From overlooking in-app purchases to neglecting onboarding, countless app developers fall into common traps that can derail their launch. Discover the hidden pitfalls that sink many apps before they take off. Learn how to avoid these mistakes and launch an app destined for success. Leave a comment below if you have any questions you want us to highlight in a future Podcasts. Work with us to grow your apps faster & cheaper: http://www.appmasters.com/ ********************************************* SPONSORS Are you aiming to make your messaging more unique? Elevate your communication with Phoji custom emojis. Designed from authentic content, our custom emojis convey genuine emotions and meanings. Whether it's for individual chats or mass communication, Phoji SaaS seamlessly integrates across all platforms. ********************************************* Follow us: YouTube: ⁠AppMasters.com/YouTube⁠ Instagram: ⁠@App Masters Twitter: ⁠@App Masters TikTok: ⁠@stevepyoung⁠ Facebook: ⁠App Masters⁠ *********************************************

23 Jul 20246min

$400,000 in Sales in 7 Months on Upwork Using AI

$400,000 in Sales in 7 Months on Upwork Using AI

This week's guest built an AI proposal tool that helped him generate $400K in sales through UpWork.. Daniel Reiling is the Co-Founder & CTO of Ecordia Studios - the company that helps you design, build, and launch your app fast. In addition, you will discover the power of data-driven product development and proven strategies to excel as a freelancer through tools like Pouncer AI. You will discover: - Mastering product analytics and A/B testing with PostHog - Unlocking user insights to optimize app performance - Biggest mistakes that 1st time app founders make - Freelancing success strategies with Pouncer AI Learn More: https://www.pouncer.ai/ https://ecordia.com https://www.linkedin.com/in/danielreiling/ App Audits: https://apps.apple.com/app/apple-store/id1548649551 https://apps.apple.com/app/colouring-games-kids-baby-2-6/id1525157190 You can also watch the video: https://youtube.com/live/86J3ZkYN7mk Work with us to grow your apps faster & cheaper: http://www.appmasters.com/ ********************************************* SPONSORS Are you aiming to make your messaging more unique? Elevate your communication with Phoji custom emojis. Designed from authentic content, our custom emojis convey genuine emotions and meanings. Whether it's for individual chats or mass communication, Phoji SaaS seamlessly integrates across all platforms. ********************************************* Follow us: YouTube: ⁠AppMasters.com/YouTube⁠ Instagram: ⁠@App Masters Twitter: ⁠@App Masters TikTok: ⁠@stevepyoung⁠ Facebook: ⁠App Masters⁠ *********************************************

22 Jul 20241h 10min

Insights From Running $20M in Rewarded User Acquisition Campaigns

Insights From Running $20M in Rewarded User Acquisition Campaigns

In this live stream, we have Alexander Hrankin who has spent over $20M for 20 different rewarded ad channels before he decided to fix the problems he saw with rewarded user acquisition. You will discover the ins and outs of rewarded user acquisition, including when to integrate it into your marketing strategy Alex’s journey in the marketing and advertising industry began at TapMedia, where he demonstrated impressive growth in app performance campaigns and major partnerships. Later, at MYAPPFREE, Alexander played a pivotal role in scaling the company’s revenue dramatically from $1.2M in 2018 to $22M in 2021. Alexander is currently the CEO and Co-Founder of Scrambly, a rewarded-discovery platform focused on user gaming and app discovery, and he will dive into the complexities of rewarded user acquisition which he is an expert on. You will discover: -The biggest hurdle to overcome with rewarded UA -The various models and placements for rewarded traffic -Key metrics for evaluating the success of your rewarded UA campaign -Potential risks associated with rewarded UA and strategies to mitigate them -The return on ad spend (ROAS) you can expect with rewarded UA Learn More: https://scrambly.io/https://www.linkedin.com/in/alexander-hrankin-181780138/ App Audits: https://play.google.com/store/apps/details?id=com.stimulerhttps://apps.apple.com/us/app/animath-math-solver-helper/id1615638274 You can also watch the video: https://youtube.com/live/YbbMPkhm7jc Work with us to grow your apps faster & cheaper: http://www.appmasters.com/ ********************************************* SPONSORS Are you aiming to make your messaging more unique? Elevate your communication with Phoji custom emojis. Designed from authentic content, our custom emojis convey genuine emotions and meanings. Whether it's for individual chats or mass communication, Phoji SaaS seamlessly integrates across all platforms. ********************************************* We all have developer horror stories. From language barriers to bad code to developing on time. That's why I recommend using B7Dev.com. They are affordable, fast and more importantly trust worthy. Go to B7Dev.com. ********************************************* Follow us: YouTube: ⁠AppMasters.com/YouTube⁠ Instagram: ⁠@App Masters Twitter: ⁠@App Masters TikTok: ⁠@stevepyoung⁠ Facebook: ⁠App Masters⁠ *********************************************

15 Jul 20241h 9min

How to Transform ANY Business into a Profitable APP Business

How to Transform ANY Business into a Profitable APP Business

Hear it straight from the source! This SubSummit interview dives into the groundbreaking strategy for creators to build a successful app and achieve PRODUCT-MARKET FIT. Discover: - The NEW Playbook for creators to launch the THRIVING app - How to leverage your audience for a successful PAID app launch - The SECRET to validating your app idea - Crucial insights on iOS vs Android PRICING strategies - CRITICAL mistakes to AVOID for a smooth app launch (Based on REAL Experience!) This SubSummit interview is a MUST-WATCH for creators who want to: - Become app entrepreneurs - Achieve product-market fit with their audience - Build a sustainable, high-margin income stream - Learn from the best and take your creator business to the next level! You can also watch the video: https://youtu.be/XAQoQ08ilbg Work with us to grow your apps faster & cheaper: http://www.appmasters.com/ ********************************************* SPONSORS Are you aiming to make your messaging more unique? Elevate your communication with Phoji custom emojis. Designed from authentic content, our custom emojis convey genuine emotions and meanings. Whether it's for individual chats or mass communication, Phoji SaaS seamlessly integrates across all platforms. ********************************************* We all have developer horror stories. From language barriers to bad code to developing on time. That's why I recommend using B7Dev.com. They are affordable, fast and more importantly trust worthy. Go to B7Dev.com. ********************************************* Follow us: YouTube: ⁠AppMasters.com/YouTube⁠ Instagram: ⁠@App Masters Twitter: ⁠@App Masters TikTok: ⁠@stevepyoung⁠ Facebook: ⁠App Masters⁠ *********************************************

10 Jul 202444min

Meta Ads Unlocked: How to Make Facebook Your Primary Growth Channel

Meta Ads Unlocked: How to Make Facebook Your Primary Growth Channel

Our guest for this episode will reveal strategies to run successful ad campaigns on Meta. In this live stream, we have Marcus Burke, an expert in user acquisition and growth strategy with a focus on Meta Ads, Web2App flows, and creative strategy. Recognized as a Top 5 App Marketer of the Year by the App Promotion Summit and an App Leader by Business Of Apps, Marcus’ LinkedIn content has guided many app founders and marketers trying to crack Meta for their products. You will discover: - Why you can’t treat Meta as a singular channel - The intricacies of SKAN, AEM, and Web2app - How to dial in your funnel for Meta - The creative testing process that converts - Strategies to scale your successful campaigns Learn More: https://www.linkedin.com/in/marcusburke/ App Audits: https://apps.apple.com/app/stolen-check-report-retrieve/id1630145248 https://play.google.com/store/apps/details?id=com.Freezerz.BubbleShooterGame You can also watch the video: https://youtube.com/live/yaSBsMhnygU Work with us to grow your apps faster & cheaper: http://www.appmasters.com/ ********************************************* SPONSORS Are you aiming to make your messaging more unique? Elevate your communication with Phoji custom emojis. Designed from authentic content, our custom emojis convey genuine emotions and meanings. Whether it's for individual chats or mass communication, Phoji SaaS seamlessly integrates across all platforms. ********************************************* We all have developer horror stories. From language barriers to bad code to developing on time. That's why I recommend using B7Dev.com. They are affordable, fast and more importantly trust worthy. Go to B7Dev.com. ********************************************* Follow us: YouTube: ⁠AppMasters.com/YouTube⁠ Instagram: ⁠@App Masters Twitter: ⁠@App Masters TikTok: ⁠@stevepyoung⁠ Facebook: ⁠App Masters⁠ *********************************************

8 Jul 20241h 26min

iPad is the Blue Ocean of the App Business

iPad is the Blue Ocean of the App Business

Do you know that you may be ignoring a massive, untapped market for your app? Here's what you'll discover: -Essential iPad app optimization strategies to skyrocket conversions. -Monetization tactics specifically designed for the iPad user experience. -Real-world examples of successful iPad apps to inspire you. -Ready to unlock your iPad revenue potential? Watch now and start maximizing your app's potential. Work with us to grow your apps faster & cheaper: http://www.appmasters.com/ ********************************************* SPONSORS Are you aiming to make your messaging more unique? Elevate your communication with Phoji custom emojis. Designed from authentic content, our custom emojis convey genuine emotions and meanings. Whether it's for individual chats or mass communication, Phoji SaaS seamlessly integrates across all platforms. ********************************************* We all have developer horror stories. From language barriers to bad code to developing on time. That's why I recommend using B7Dev.com. They are affordable, fast and more importantly trust worthy. Go to B7Dev.com. ********************************************* Follow us: YouTube: ⁠AppMasters.com/YouTube⁠ Instagram: ⁠@App Masters Twitter: ⁠@App Masters TikTok: ⁠@stevepyoung⁠ Facebook: ⁠App Masters⁠ *********************************************

2 Jul 20247min

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