Business History: The Secret of Southwest’s Success

Business History: The Secret of Southwest’s Success

This week we’re sharing an episode from Business History, a podcast from Pushkin Industries. Former Planet Money hosts Jacob Goldstein and Robert Smith explore what the businesses of the past can teach us about commerce today.


In this episode, Goldstein and Smith look at how Southwest Airlines developed a winning formula that forced its competitors to change how they did business — but then the Southwest model fell apart.


Find Business History on YouTube or wherever you get your podcasts.


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Episoder(343)

Meet the Fuggers: Europe’s richest family ever

Meet the Fuggers: Europe’s richest family ever

Long before Silicon Valley, the grandson of a 15th Century German peasant named Jakob Fugger built a mining and banking empire that dwarfed today’s tech titans, accumulating a fortune estimated at $4 ...

16 Sep 43min

Why Dante put bankers in hell and James Joyce didn't

Why Dante put bankers in hell and James Joyce didn't

Is money a tool of moral decay or a force for human liberation? Dante feared money would corrupt and damn us, placing bankers in the eighth circle of hell - just one above Lucifer. James Joyce saw it ...

12 Sep 41min

He expelled the money changers. So was Jesus anti-capitalist?

He expelled the money changers. So was Jesus anti-capitalist?

What did Jesus really think about money? When he overturned the tables of the money changers in the Temple in Jerusalem, accusing them of turning a sacred "house of prayer" into a "den of robbers", he...

9 Sep 51min

1873: The year America ditched silver as money and all hell broke loose

1873: The year America ditched silver as money and all hell broke loose

In 1873, Ohio senator John Sherman quietly helped pass a law that stopped Americans from turning silver into official US money. The consequences were huge: years of economic pain and political turmoil...

2 Sep 41min

The ‘Sheriff of Wall Street’ who exposed bankers’ lies

The ‘Sheriff of Wall Street’ who exposed bankers’ lies

He was the bruiser of Wall Street. In the early noughties, New York attorney-general Eliot Spitzer took it upon himself to expose the lies of stock analysts during the dotcom bubble. His crusade blind...

26 Aug 46min

Mohammed: prophet, trader . . . and capitalist?

Mohammed: prophet, trader . . . and capitalist?

Did you know that the Prophet Mohammed was a caravan trader? He helped arrange convoys of thousands of camels carrying valuable goods across the Arabian desert. And he put his commercial nous to good ...

19 Aug 48min

How a stock market crash gave birth to modern antisemitism

How a stock market crash gave birth to modern antisemitism

The 1873 Gründerkrach, the spectacular stock market crash that followed Germany’s unification, is one of history’s great financial maelstroms. But its most enduring legacy isn’t about money. Host Robi...

12 Aug 50min

The hidden financial world of ancient Rome

The hidden financial world of ancient Rome

Ancient Rome is often depicted as a glamorous empire of power, sophistication and wealth. Yet for most people, the reality of daily life was precarious. Host Robin Wigglesworth talks to Kim Bowes, aut...

5 Aug 54min

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