#362 How To Become A VP of Marketing (Climb The B2B Marketing Ladder)

#362 How To Become A VP of Marketing (Climb The B2B Marketing Ladder)

► Is being a VP Marketing for everyone? Sam has a really valuable conversation with Gwen Lafage, VP @ Sinch. They cover: 👉 What does a day to day look like? 👉 Steps to get their for aspiring marketers 👉 Gwen’s journey with actionable b2b marketing tips 👉 Mistakes to avoid 👉 What’s working today to drive qualified sales pipeline in b2b 📌 Gwen Lafage LinkedIn - https://www.linkedin.com/in/gwen-lafage/ Web link - https://www.sinch.com/ ====================== 🔥 Apply to work with Sam for web design / SEO / B2B marketing consulting 🔗 http://samdunning.org ====================== ✅ Subscribe to Sam's Youtube Channel 🔗 https://www.youtube.com/channel/UC7OhjYB9-p0b6ZNnXMOzjLQ?sub_confirmation=1 💙 Follow Sam on LinkedIn 🔗 https://www.linkedin.com/in/samdunning/ 🎧 Business Growth Show - B2B Marketing & Demand Generation Podcast 🔗 Listen here: https://www.businessgrowth.marketing/ 📧 Try Sam's b2b marketing tips newsletter (almost weekdaily) 🔗 http://businessgrowth.email/ 𝗥𝗲𝗹𝗮𝘁𝗲𝗱 𝗦𝗲𝗮𝗿𝗰𝗵𝗲𝘀: #b2bmarketing #customerresearch #b2b #theuksmosthatedsalestrainer sales b2b selling b2b sales sales tips founder sales b2b marketing

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Episoder(486)

#485 How I Scaled My B2B Business to $220k/mo in 25 Months

#485 How I Scaled My B2B Business to $220k/mo in 25 Months

📞 Wanna know how to use SEO + GEO to generate revenue right now? Book a call here: Book a call   ►  In this episode (#485) Samu Kovacs prompts Sam to reveal exactly how he scaled his B2B SEO agency u...

19 Mai 9min

#484 AI SEO Rank Trackers are Stupid, Here's What to Do Instead…

#484 AI SEO Rank Trackers are Stupid, Here's What to Do Instead…

📞 Wanna know how to use SEO + GEO to generate revenue right now? Book a call here: Book a call   ►  In episode 484 Sam DESTROYS AI prompt tracking tools and explains why, as a SaaS, you shouldn't spe...

18 Mai 12min

#483 Give me 9 mins, and I’ll show you how to rank your SaaS in AI Search

#483 Give me 9 mins, and I’ll show you how to rank your SaaS in AI Search

📞 Wanna know how to use SEO + GEO to generate revenue right now? Book a call here: Book a call   ►  In this week's podcast Sam drills down in to the 3 foundations that your SaaS needs to start appear...

29 Apr 9min

#482 SaaS Marketing Has Changed, Here’s What’s Working in 2026

#482 SaaS Marketing Has Changed, Here’s What’s Working in 2026

📞 Wanna use SEO and GEO to generate revenue? Book a call here: Book a call   ►  In this episode Sam gets together with Samu Kovács; a B2B YouTube Marketing Specialist to go through what is working ri...

17 Apr 14min

#481 B2B SaaS SEO: In-House Team vs. Agency?

#481 B2B SaaS SEO: In-House Team vs. Agency?

📞 Wanna know how to use SEO + GEO to generate revenue right now? Book a call here: Book a call   ►  In this week's podcast Sam illustrates the ACTUAL cost of assembling an in-house SEO team for your ...

13 Apr 8min

#480 The NEW Way to Do Outbound in 2026

#480 The NEW Way to Do Outbound in 2026

📞 Wanna know how to use SEO + GEO to generate revenue right now? Book a call here: Book a call   ►  In this week's podcast Sam talks to Charlotte Cailleaux @ EventsAir. Cailleaux discloses what is ac...

30 Mar 31min

#479 A $1.5M SaaS SEO Strategy (Full Breakdown)

#479 A $1.5M SaaS SEO Strategy (Full Breakdown)

📞 Wanna use SEO to generate revenue?  Book a call   ► In this week's podcast episode Sam explains how the B2B SaaS tool 'Fibbler', went from ZERO to $500K MMR in only 15 months! There's a huge amount...

23 Mar 30min

#478 The Best SaaS Marketing Strategy for 2026

#478 The Best SaaS Marketing Strategy for 2026

📞 Wanna use SEO to generate revenue?  Book a call   ► In this week's podcast episode Sam exposes the best B2B SaaS marketing strategy he can give you right now. He hits 3 major channels (SEO, YouTube...

17 Mar 23min

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