20: Journey to Financial Health with Sarah VanHoose

20: Journey to Financial Health with Sarah VanHoose

In this honest and hilarious episode of Second Cup Sessions, Kati and Calley sit down with Sarah, a financial coach and entrepreneur whisperer from Journey to Influence. Sarah is a financial coach who brings practical, mindset-shifting advice to small business owners.

Over coffee and sparkling grapefruit water, they dig into:

  • Common financial pitfalls entrepreneurs face—like DIYing too long or hiring too early.

  • The importance of knowing your numbers and doing regular audits, even if it's uncomfortable.

  • Why paying yourself (even a little) matters, and how Profit First helps build long-term financial health.

  • The emotional attachment entrepreneurs often have to money, and how to separate self-worth from sales figures.

  • Tips for teaching kids about money, like budgeting school clothes or managing a mini business.

  • The magic of taking time away (even just a few hours) to sit down with your finances and make intentional plans.

Sarah encourages business owners to start small, be honest, and remember that data is just data—not a judgment on your success.

Episoder(30)

30: Cheers to Season 1

30: Cheers to Season 1

It's the end of Season One! We're a little happy, a little sad, and a lot caffeinated as we wrap up this first season of Second Cup Sessions. In this episode, Kati and Calley trade questions, crack ea...

14 Okt 202543min

29: Marketing With Purpose:  Crafting Stories That Connect

29: Marketing With Purpose: Crafting Stories That Connect

In this episode of Second Cup Sessions, we sit down with marketing strategist Mary Czarnecki to unpack how small business owners can use stories with intention—not just for entertainment, but to build...

7 Okt 202540min

28: When "Making It" Looks Different Than You Planned

28: When "Making It" Looks Different Than You Planned

In this episode of Second Cup Sessions, Calley and Kati get real about how their visions of success have shifted over time—from dreams of infinity pools, multiple store locations, and picture-perfect ...

30 Sep 202545min

27: Finding Your Ideal Customers

27: Finding Your Ideal Customers

In this episode of Second Cup Sessions, Calley and Kati dive into the ever-important question: who is your ideal customer? From the quirks of Pacific Northwest culture to the realities of who actually...

23 Sep 202538min

26: Stronger Together with Omega NW

26: Stronger Together with Omega NW

In this episode of Second Cup Sessions, we're joined by Jana and Susie, the powerhouse duo behind Omega NW, a Portland-based nonprofit that helps women transition out of addiction, homelessness, incar...

16 Sep 202538min

25: Simplifying Markets

25: Simplifying Markets

In this lively and heartfelt episode, Calley and Katie sit down with Sarah, founder of Simplicity by Sarah, to dive deep into the world of vendor markets—the highs, the headaches, and the huge potenti...

26 Aug 202548min

24: Sugar, Spice, and Small Business Life

24: Sugar, Spice, and Small Business Life

This week on Second Cup Sessions, we sit down with Hannah Luttrell of Luttrell's Little Cookie Company to talk about the sweet (and sometimes messy) reality of running a business from home while raisi...

19 Aug 202543min

23: Overthinkers Anonymous

23: Overthinkers Anonymous

In this episode of Second Cup Sessions, Calley and Kati tackle a challenge every business owner has faced at some point—analysis paralysis. You know the feeling: too many options, too many "what ifs,"...

12 Aug 202536min

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