What We Would Gamble On
Neil and Eric break down smart bets from a work and investment perspective, why crypto still has upside potential, and why hiring great people only works at the right stage of business. They share real numbers behind outbound email, gift card incentives, and ROI, then unpack the biggest marketing wins and losses of 2025. The episode wraps with how podcasts actually make millions through ads, brand trust, and backend conversions, plus lessons from growing agencies, software, and global marketing strategies. Key Takeaways • Crypto and self-investment beat most external bets • Lead quality matters more than lead volume • Podcasts drive millions beyond ad revenue Chapters (00:00) Work and investment gambles (00:14) Crypto vs people investments (01:15) Hiring timing mistakes (03:14) Best investments in business (04:01) Biggest marketing wins 2025 (05:45) Outbound email ROI breakdown (10:38) Biggest marketing losses (14:44) How podcasts make millions

Episoder(3238)

These Are the 3 First Marketing Hires You Should Make

These Are the 3 First Marketing Hires You Should Make

Growth Newsletter: https://levelingup.beehiiv.com/subscribe Need marketing help? Visit: https://www.singlegrain.com/ and https://npdigital.com/ Want to recruit great marketers? Find them here: https...

27 Nov 202518min

Why GEO Startups Are F**ked

Why GEO Startups Are F**ked

Growth Newsletter: https://levelingup.beehiiv.com/subscribe Need marketing help? Visit: https://www.singlegrain.com/ and https://npdigital.com/ Want to recruit great marketers? Find them here: https...

26 Nov 202524min

 If I Wanted Enterprise Leads From Podcasts I’d Sponsor These

If I Wanted Enterprise Leads From Podcasts I’d Sponsor These

For fast, affordable business insurance as low as $29/mo, go to http://nextinsurance.com/ms Growth Newsletter: https://levelingup.beehiiv.com/subscribe Ever wonder which podcasts are worth sponsorin...

25 Nov 202519min

Why Elon, Bezos and US Generals Ban PowerPoint from Meetings

Why Elon, Bezos and US Generals Ban PowerPoint from Meetings

To get ad placements on premium websites, go to https://discover.taboola.com/ms In this episode, Neil and Eric break down why top leaders like Elon Musk, Jeff Bezos, and U.S. generals ban PowerPoin...

24 Nov 202525min

 Why Our Thoughts On Influencer Marketing For Ourselves Have Changed

Why Our Thoughts On Influencer Marketing For Ourselves Have Changed

Hosted by Neil Patel and Eric Siu, this Marketing School episode breaks down why their mindset on influencer marketing flipped, how they use influencer deals to fund rising content costs, and the real...

20 Nov 202521min

Why is Organic Content So Expensive?

Why is Organic Content So Expensive?

Growth Newsletter: https://levelingup.beehiiv.com/subscribe Need marketing help? Visit: https://www.singlegrain.com/ and https://npdigital.com/ Want to recruit great marketers? Find them here: https...

19 Nov 202536min

Personal Brand vs Corporate Brand

Personal Brand vs Corporate Brand

Neil and Eric break down personal brand versus corporate brand. They discuss long term relationship building, when to invest during hard cycles, and why strong teams outlast founders. Packed with insi...

18 Nov 202513min

1 Millionaire vs Billionaire Mindset

1 Millionaire vs Billionaire Mindset

To get ad placements on premium websites, go to https://discover.taboola.com/ms. In this episode Neil and Eric dive into the “millionaire vs billionaire mindset” exploring how wealth strategies ev...

17 Nov 202515min

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