Brain Friendly Marketing: Ep 5- The Dopamine Trap - Is your marketing rewarding?

Brain Friendly Marketing: Ep 5- The Dopamine Trap - Is your marketing rewarding?

The neuromarketing series: In this episode, we’re diving into the dopamine system the brain’s motivation and momentum centre and why your marketing might be falling flat not because it’s bad, but because it’s not rewarding enough for your audience’s brain to engage with If you’re an equestrian business owner and you feel like your content isn’t converting, this episode is going to change how you approach everything from Instagram posts to calls-to-action. You're going to understand the ...

Episoder(78)

3 Things I’d Fix First If I Took Over Your Marketing Tomorrow

3 Things I’d Fix First If I Took Over Your Marketing Tomorrow

If your content feels all over the place, your offers aren’t converting, and you’re constantly second-guessing your marketing… this episode is for you. I’m breaking down the exact 3 things I’d fix fir...

5 Jun 202514min

Why You’re Not Making Sales: How to Fix It in 90 Days

Why You’re Not Making Sales: How to Fix It in 90 Days

IT'S BACK! The 90 day sales planner is back and free for the entirety of June! If you’re showing up, posting, maybe even launching — but the sales just aren’t landing this episode is for you. I’m exp...

3 Jun 202512min

Brain Friendly Marketing Series: Ep. 7: This is why you're not motivated with business & marketing

Brain Friendly Marketing Series: Ep. 7: This is why you're not motivated with business & marketing

If marketing your business feels harder than it should, you’re not alone and you’re definitely not lazy, you're not bad at your job or bad at business. In this final episode of the Brain-Friendly Mark...

26 Mai 202520min

Brain Friendly Marketing Series - Ep 6- Why Buyers Freeze - The science of overwhelm & cart abandonment

Brain Friendly Marketing Series - Ep 6- Why Buyers Freeze - The science of overwhelm & cart abandonment

You’ve got people watching your stories, liking your posts, maybe even messaging you… but not booking or buying... So what’s going on? Today, we break down the neuroscience behind buyer inaction why y...

21 Mai 202522min

Brain Friendly Marketing Ep 4. Mirror Neurons and "Me too!" Marketing

Brain Friendly Marketing Ep 4. Mirror Neurons and "Me too!" Marketing

Have you ever seen someone stub their toe and flinched on their behalf? This happens because of what we call mirror neurons! Mirror neuros play a big role in marketing, especially when it comes to ma...

15 Mai 202517min

Brain-Friendly Marketing Series. Episode. 3 The Psychology of Trust

Brain-Friendly Marketing Series. Episode. 3 The Psychology of Trust

In this episode, we'll explore the psychology of trust. Trust underpins every sale you've ever made (or lost) So how do you create trust in marketing without being the loudest most extroverted person ...

12 Mai 202527min

Brain-Friendly Marketing Series - Ep. 2 Is marketing harder in 2025?

Brain-Friendly Marketing Series - Ep. 2 Is marketing harder in 2025?

If you’ve been feeling like marketing just isn’t working the way it used to, you’re not imagining it! In this episode, we dive into what’s really happening under the surface—from content fatigue to d...

8 Mai 202514min

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