619: Airline Charged Me $65 - So I built a $250M Competitor | Adam Ewart

619: Airline Charged Me $65 - So I built a $250M Competitor | Adam Ewart

Adam Ewart turned a £50 excess baggage fee into a global bootstrapped logistics company operating in 145 countries and staying profitable for 15 straight years. In this interview, Adam breaks down how he built Send My Bag, the international luggage shipping service moving more than 250,000 bags annually with only 32 staff, all through ruthless automation, scrappy PR, and a customer-first obsession that outperformed airlines and traditional freight companies. What you’ll learn in this interview: • How a £50 baggage fee inspired a $250M global logistics company • The exact PR strategy that landed national TV coverage for free • How Send My Bag scaled to 145 countries without VC funding • Adam’s automation systems that enabled 250,000 shipments with 32 staff • How he navigated Brexit, Covid, surcharges, and international disruptions • Why customer referrals became their biggest growth engine • How he negotiated airport media, TV placements, and global partnerships • The economics behind luggage shipping and global freight networks • How to survive catastrophic industry shifts without layoffs • The mindset, execution, and resilience behind 15 years of profitable growth By the end of this episode, you’ll understand how to build a lean, global service business, protect margins, automate at scale, and turn painful customer frustrations into a nine-figure opportunity. SAVE 50% ON OMNISEND FOR 3 MONTHS Get 50% off your first 3 months of email and SMS marketing with Omnisend with the code FOUNDR50. Just head to ⁠⁠⁠https://your.omnisend.com/foundr⁠⁠⁠ to get started. HOW WE CAN HELP YOU SCALE YOUR BUSINESS FASTER Learn directly from 7, 8 & 9-figure founders inside Foundr+ Start your $1 trial → ⁠⁠⁠https://www.foundr.com/startdollartrial⁠⁠⁠ PREFER A CUSTOM ROADMAP AND 1-ON-1 COACHING? → Starting from scratch? Apply here → ⁠⁠⁠https://foundr.com/pages/coaching-start-application⁠⁠⁠ → Already have a store? Apply here → ⁠⁠⁠https://foundr.com/pages/coaching-growth-application⁠⁠⁠ CONNECT WITH NATHAN CHAN Instagram → ⁠⁠⁠https://www.instagram.com/nathanchan⁠⁠⁠ LinkedIn → ⁠⁠⁠https://www.linkedin.com/in/nathanhchan/⁠⁠⁠ CONNECT WITH ADAM EWART Website → https://www.sendmybag.com FOLLOW FOUNDR FOR MORE BUSINESS GROWTH STRATEGIES YouTube → ⁠⁠⁠https://bit.ly/2uyvzdt⁠⁠⁠ Website → ⁠⁠⁠https://www.foundr.com⁠⁠⁠ Instagram → ⁠⁠⁠https://www.instagram.com/foundr/⁠⁠⁠ Facebook → ⁠⁠⁠https://www.facebook.com/foundr⁠⁠⁠ Twitter → ⁠⁠⁠https://www.twitter.com/foundr⁠⁠⁠ LinkedIn → ⁠⁠⁠https://www.linkedin.com/company/foundr/⁠⁠⁠ Podcast → ⁠⁠⁠https://www.foundr.com/podcast

Episoder(589)

626: (Solo) Work Life Balance Is an Illusion. Here’s What Works Instead

626: (Solo) Work Life Balance Is an Illusion. Here’s What Works Instead

Most founders won’t say this out loud… work-life balance doesn’t really exist. At least not in the early years. I didn’t want balance — I was obsessed. I worked until 5 a.m., skipped sleep, skipped ho...

27 Jan 10min

625: From $70M in Debt to $1B Amazon Deal in 45 Days | Jamie Siminoff

625: From $70M in Debt to $1B Amazon Deal in 45 Days | Jamie Siminoff

One billion dollars. That’s what today’s guest built — after being rejected on Shark Tank, nearly going bankrupt multiple times, and spending millions before making a single sale. In this video, Jam...

22 Jan 53min

624: (Solo) How to Create More Than You Consume (Without Burning Out)

624: (Solo) How to Create More Than You Consume (Without Burning Out)

Most founders drown in content — YouTube, TikTok, newsletters, podcasts — but they rarely create anything themselves. And here’s the problem: consumption doesn’t build businesses; creation does. In...

20 Jan 9min

623: $500K in Debt, 5 Maxed Credit Cards — How Jordan Harper Built an 8-Figure Brand in Year One

623: $500K in Debt, 5 Maxed Credit Cards — How Jordan Harper Built an 8-Figure Brand in Year One

Jordan Harper built an eight-figure skincare brand in its first year by maxing out five credit cards while already $500,000 in debt — and never raised a single dollar from investors. In this inter...

15 Jan 53min

622: (Solo) The Truth About Founder-Led Content in 2026

622: (Solo) The Truth About Founder-Led Content in 2026

Founder-led branding isn’t dead — but it is evolving fast. Showing your face and posting “day in the life” content is no longer enough to stand out. The bar has risen, audiences have matured, and what...

13 Jan 8min

621: We Bet $200K on Bras Before Making a Single Sale — Sold 400,000 in 2 Years | Nala

621: We Bet $200K on Bras Before Making a Single Sale — Sold 400,000 in 2 Years | Nala

Nala was built by two founders with no fashion background who invested $200,000 before making a single sale and went on to sell over 400,000 pieces in just two years. In this interview, Chloe and ...

8 Jan 49min

620: (Solo) The Secret to Making Bold Business Moves With Confidence

620: (Solo) The Secret to Making Bold Business Moves With Confidence

One of the biggest challenges founders face — especially at the end of the year — is knowing what to do next and feeling confident that the move you're about to make is the right one. Certainty feels ...

6 Jan 11min

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