The Rise, The Fall & The Rebuild Of True Geordie

If you enjoy hearing about inside the music industry and its artists, I recommend you check out my conversation with will.i.am, which you can find here:  https://www.youtube.com/watch?v=1m-2QhqdlfI From Trevor to Busta, love of the rap game to global success, and rock bottom to rebirth. This is Busta Rhymes as you’ve never heard him. Trevor George Smith Jr. or ‘Busta Rhymes’, first reached fame with the hip-hop group, ‘Leaders of the New School’, and began his solo rap career in 1996, since then has released 11 studio albums and received 12 Grammy Award nominations for his work. In this conversation Busta and Steven discuss topics, such as: Growing up in the hood Starting out in music Becoming an MC by accident Using rap as a way out of work Becoming addicted to entertaining and the reaction of people to his raps Rapping to protect himself Selling crack at 12 years old Failure not being an option for his father His father standing in the way of his musical career Getting booed off stage early in his career His mother signing his record deal at 17 years old What lessons he would tell his kids to reach success Why you need to be selfish to reach success His manger dying in 2012 How his manager taught him ever he knew His emotional down turn How his whole life was going in a totally different direction Why he couldn’t figure himself out Being on steroid pills How his son thought he was going to die You can listen to Busta’s newest album ‘Blockbusta’, here: https://spoti.fi/40UxsvS Follow Busta: Instagram: https://bit.ly/3t0odO6 Twitter: https://bit.ly/3QT9YTc Follow me: https://beacons.ai/diaryofaceo Learn more about your ad choices. Visit megaphone.fm/adchoices

27 Nov 20231h 33min

In this moment, investor and financial educator, Codie Sanchez discusses the first steps in understanding the game of finance and deals. Codie says herself that she is no financial genius, however with her background as a journalist, she is able to right the ask right questions to the right people in order to get the right answers. Through this she was able to infiltrate the world of finance and saw behind the curtain. Codie realised there is no difference between a $100 million deal and a $100,000 deal, all were just slight larger steps up the ladder. To see behind the curtain, Codie believes there are 2 key skills people need to realise: firstly, learn how to do deals, which is not complex but only made to seem complicated through financial language. Secondly, understanding the importance of connecting with the right people, online or IRL who can give you all the information you need about the business you are entering. Finally, Codie believes that we never actually sell anyone anything or convince them to do anything, but instead you connect with what people are already truly feeling. Listen to the full episode here - https://g2ul0.app.link/gOvSMoV4XEb Watch the Episodes On Youtube - https://www.youtube.com/c/%20TheDiaryOfACEO/videos Codie: https://www.codiesanchez.com https://www.instagram.com/codiesanchez/ https://www.youtube.com/@CodieSanchezCT Learn more about your ad choices. Visit megaphone.fm/adchoices

24 Nov 202320min

Jordan Peterson became a professor of psychology at the University of Toronto in 1998, and since then has written 3 best selling books, ‘Maps of Meaning’, ‘12 Rules for Life: An Antidote to Chaos’, and ‘Beyond Order’. He is also the host of ‘The Jordan B. Peterson Podcast’. You can join Peterson Academy here: https://bit.ly/3MXf4ge Follow Jordan: Instagram: https://bit.ly/40RRPK3 Twitter: https://bit.ly/3QT9YTc Follow me: https://beacons.ai/diaryofaceo Learn more about your ad choices. Visit megaphone.fm/adchoices

23 Nov 20231h 30min

If you enjoy hearing about the world of coffee, I recommend you check out my conversation with the founder of Pret, Julian Metcalfe, which you can find here: https://www.youtube.com/watch?v=uViyOJsc6O4 It’s the world’s most popular drink, with people drinking over 2 billion cups a day, but we still can’t agree on the most important facts about coffee. In this new episode Steven sits down with the world leading coffee expert, James Hoffmann. James won the World Barista Championship in 2007, is the co-founder of Square Mile Coffee Roasters and through his YouTube channel has become one of the leading figures in the world of coffee. He is also the author of ‘The World Atlas of Coffee’ and ‘How to Make the Best Coffee at Home’. In this conversation James and Steven discuss topics, such as: Where coffee really comes from How coffee is the world's most popular drug Why you can't tell how much caffeine is in your coffee How to get the maximum benefit from coffee How he went from not drinking coffee to an expert in 2 years Why coffee costs so much The best high street coffee you can buy How we are all addicted to coffee Why you get the coffee jitters What is the lethal level of coffee How caffeine is an insect repellent The history of coffee How coffee changed the world Why 1 cup of coffee will increase your life How he became the world’s best barista The best way to make coffee How to have a better cup of coffee Why coffee pods are rubbish His favourite coffee How he made his passion his life Why he became obsessed by coffee How he learned to communicate You can purchase James’ most recent book, ‘How to Make The Best Coffee at Home’, here: https://amzn.to/3SO1Xl1 Follow James: Instagram: https://bit.ly/3SOu0Rn Twitter: https://bit.ly/3ukOQOe Follow me: https://beacons.ai/diaryofaceo Learn more about your ad choices. Visit megaphone.fm/adchoices

20 Nov 20231h 23min

In this moment, professor of marketing and best-selling author, Adam Alter discusses how to become unstuck in life, work and relationships. The first thing is to understand what it actually means to become stuck, this often means judging whether to keep going with a particular path or to quit. In these instances Adam thinks it is best to think about the opportunity cost of leaving a goal behind, especially as research shows that it is nearly always a good idea to keep going beyond the point where it starts becoming hard as this is where growth happens. However, too often we quit as we view any sort of difficultly as a problem. One of the key ways that Adam thinks we can become unstuck is by simplifying a problem as much as possible, we can do this through what he calls a friction audit. This means knowing what is and isn’t important, what’s getting in the way, and how you can subtract it. Listen to the full episode here - https://g2ul0.app.link/GZHEMyQyMEb Watch the Episodes On Youtube - https://www.youtube.com/c/%20TheDiaryOfACEO/videos James: https://www.youtube.com/channel/UCMb0O2CdPBNi-QqPk5T3gsQ https://www.jameshoffmann.co.uk/ Learn more about your ad choices. Visit megaphone.fm/adchoices

17 Nov 202312min

Is new always better? Instead of always chasing the newest thing, is there not a way that you can appreciate the people and possessions already in your life? In this new episode Steven sits down again with leading neuroscientist, Dr. Tali Sharot. Dr. Tali Sharot is the director of the Affective Brain Lab and Professor of Cognitive Neuroscience at University College London. Sharot’s research combines neuroscience with the study of behaviour and psychology to examine how emotions and motivation lead to people’s beliefs and decisions. She is the author of the award-winning books, ‘The Optimism Bias’ and ‘The Influential Mind’. In this conversation Dr. Sharot and Steven discuss topics, such as: How to shake up your life Ways to break the feeling of being in a repetitive cycle Why people become immune to joy How to see what you’ve always missed How to have the best holiday Why you should take a break from your partner to improve your relationship How to keep a relationship spicey Why humans need the feeling of being in control The secrets of motivation Why the midlife crisis is real and the ways to beat it How VR can help people overcome fear Why happiness is low in midlife How to increase productivity Why humans get bored of happiness Why the idea of living your best life doesn’t exist Why people need to disrupt their life How to increase your levels of happiness Why 40% of people quit a new job How to use change to improve your life The ways that social media is like prison Why social media is ruining expectations Ways to make people believe you How changing incentives can change your life Why Gen Z will change the world People becoming addicted to risk Why risk can help get rid of anxiety The brain trick image Dr Tali refers to - https://bit.ly/3sMa86R You can pre-order Dr. Sharot’s new book, ‘Look Again: The Power of Noticing What was Always There’, here: https://amzn.to/3SEbVp5 If you enjoyed this episode, I recommend you check out my first conversation with Dr. Tali Sharot, which you can find here: https://www.youtube.com/watch?v=0DZK1nawEXQ Follow me: https://beacons.ai/diaryofaceo Learn more about your ad choices. Visit megaphone.fm/adchoices

16 Nov 20231h 30min

What can the former world’s best pick up artist and now recovered sex addict teach you about love? In this new episode Steven sits down with 10x New York Times bestselling author, Neil Strauss. Neil Strauss is a former music critic, cultural reporter and ghostwriter, he is best known for his books, ‘The Game’ and ‘Rules Of The Game’ which documented the secret world of pickup artists. In this conversation Neil and Steven discuss topics, such as: How he went to rehab to overcome sex addiction His emotional evolution How he redefined his idea of love Dealing with a toxic relationship with a parent The reasons people have commitment issues Why dating is so hard Three steps for healing trauma How we are wired to cheat after 7 years in a relationship Why marriage is now a tick box exercise How to attract a perfect partner Why all relationship issues are historical The dangers of masturbation and porn What he learned as Kevin Hart’s ghostwriter The one attribute that made Kevin Hart a success Kevin Hart’s key to resistance How to overcome fear of abandonment Why your childhood is the reason behind your relationship problems The 5 things men need to do to find love How to break out of a toxic dating cycle Why checking a partners phone is cheating Living in a separate world when you cheat You can purchase Neil’s most recent book, ‘The Truth: An Uncomfortable Book About Relationships’, here: https://amzn.to/3u9gm17 You can purchase Neil's book, 'The Game: Undercover in the Secret Society of Pickup Artists', here: https://amzn.to/3udYx13 Follow Neil: Instagram: https://bit.ly/3QAzZ9I Twitter: https://bit.ly/3MEH0FA Follow me: https://beacons.ai/diaryofaceo Learn more about your ad choices. Visit megaphone.fm/adchoices

13 Nov 20231h 11min

In this moment, bestselling poet and author, Yung Pueblo discusses his mission in raising self-awareness and making people realise that healing is possible. When he was younger he believed that if you were sick mentally it was just something you had to deal with for life, however by radically changing himself through meditation and a different environment, he realised that healing is necessary to living a better life. Over time the difficult moments in our past build up in our mind, and we repeat cycles of thought and behaviour, healing allows us the freedom to escape this. However, Yung Pueblo believes the biggest challenge is that people doubt their own power and don’t understand their capacity, distracting themselves from their emotions. Instead we need to sit and embrace these difficult emotions that make us feel uncomfortable and be radically honest with ourself. Listen to the full episode here - https://g2ul0.app.link/3CxFf11KAEb Watch the Episodes On Youtube - https://www.youtube.com/c/%20TheDiaryOfACEO/videos Yung Pueblo: https://www.instagram.com/yung_pueblo/?hl=en https://yungpueblo.com/about Learn more about your ad choices. Visit megaphone.fm/adchoices

10 Nov 202319min