6. The 4 questions you need to answer to attract and retain top talent and customers | Becky Willan

6. The 4 questions you need to answer to attract and retain top talent and customers | Becky Willan

Talent and customers aren’t just looking at the product or service your company provides. They’re choosing organisations with purpose over those who only prioritise profit.

In this episode of 'All About Business,' James is joined by Becky Willan, CEO of Given, part of Anthesis. They explore the importance of implementing purpose into the heart of your business,, the impact of ESG and sustainability on brands, and practical steps for organisations to align profit with meaningful societal impact. Becky shares her journey from working at Body Shop to founding Given, and discusses how companies like John Lewis and Lloyd's Banking Group are navigating purpose-driven transformations.

01:31- Introduction

02:26- Meet Becky Willan

03:13- Defining Purpose in Business

03:48- The Journey of Given

07:41- Implementing Purpose in Organisations

11:32- Case Study: John Lewis Partnership

20:31- Case Study: Lloyd's Banking Group

24:01- Advice for Entrepreneurs

29:54- Evidence of Purpose-Driven Business Success

31:25- Purpose vs. Philanthropy: Understanding the Difference

33:52- Reed's Purpose-Driven Philanthropy Model

34:54- Steps to Implementing Purpose in Your Organisation

36:44- The Importance of Employee Engagement and Culture

40:14- Challenges and Pitfalls in Purpose-Driven Organisations

42:54- Case Study: Centrica's Purpose Transformation

49:49- IKEA's Purpose and Philanthropy

51:35- Personal Reflections and Future Aspirations

53:56- Conclusion and Final Thoughts

Find out more about Given

Follow Becky on LinkedIn:

Follow James on LinkedIn

All About Business is brought to you by Reed Global. Learn more at: www.reed.com

This podcast was co-produced by Reed Global and Flamingo Media. If you’d like to create a chart-topping podcast, visit Flamingo-media.co.uk

Denne episoden er hentet fra en åpen RSS-feed og er ikke publisert av Podme. Den kan derfor inneholde annonser.

Episoder(91)

86. Lab-grown diamonds were underestimated. Here's how they're disrupting luxury | Nathalie Morrison

86. Lab-grown diamonds were underestimated. Here's how they're disrupting luxury | Nathalie Morrison

Most people underestimated lab-grown diamonds. Conventional wisdom says that luxury is about heritage, exclusivity and the power of a brand. So why are consumers embracing them so quickly?And what doe...

6 Jul 43min

85. "We were £1.5M in debt": The turnaround strategy that could save your business | Zoe Paskin

85. "We were £1.5M in debt": The turnaround strategy that could save your business | Zoe Paskin

Financial crises can hit any business- especially in today's economy. Selling might feel like the only option. But is it?What should founders do when things look bleak? How do you rebuild momentum, an...

29 Jun 51min

84. How to grow your business without losing control | David Palmer

84. How to grow your business without losing control | David Palmer

Scaling a business seems like the obvious goal. But what if growth without the right strategy leads to losing control?In this episode of All About Business, James speaks with David Palmer, founder of ...

22 Jun 59min

83. Are you selling too early? The succession model most founders have never heard of  | Victoria Stapleton

83. Are you selling too early? The succession model most founders have never heard of | Victoria Stapleton

Thirty years of building a business without a board, without investors, and without ever wanting to sell, and it just keeps growing, there’s something to learn from that.In this episode of All About B...

15 Jun 58min

82. Start now. The sign your business idea is ready to build | Sahar Hashemi OBE

82. Start now. The sign your business idea is ready to build | Sahar Hashemi OBE

Most people think successful entrepreneurs spot brilliant ideas.Sahar Hashemi believes the opposite.In this episode of All About Business, James speaks with Sahar Hashemi, entrepreneur, author, and fo...

8 Jun 56min

81. How Gousto is taking on the ultra-processed food industry | Timo Boldt

81. How Gousto is taking on the ultra-processed food industry | Timo Boldt

60% of the UK diet is ultra-processed. And the food industry is manufacturing your addiction. So why is this public health crisis continuing in plain sight, and what it would actually take to change i...

1 Jun 53min

80. How a £5,000 workshop became a global luxury brand | Tom Faulkner

80. How a £5,000 workshop became a global luxury brand | Tom Faulkner

What does it take to build a luxury brand by accident and keep it thriving for 30 years without ever taking outside investment?In this episode of All About Business, James speaks with Tom Faulkner, aw...

25 Mai 1h 8min

79. What businesses should learn from museums about innovation | Elizabeth McKay

79. What businesses should learn from museums about innovation | Elizabeth McKay

How can a major museum be run with the same entrepreneurial mindset as a high-growth business?In today's episode, James Reed speaks with Elizabeth McKay, Director and CEO of the London Transport Museu...

18 Mai 58min

Populært innen Business og økonomi

stopp-verden
lydartikler-fra-aftenposten
dine-penger-pengeradet
e24-podden
rss-borsmorgen-okonominyhetene
rss-penger-polser-og-politikk
rss-skravla-gar
aftenbladet-intervjuer
pengepodden-2
finansredaksjonen
livet-pa-veien-med-jan-erik-larssen
rss-pa-konto
utbytte
morgenkaffen-med-finansavisen
okonomiamatorene
tid-er-penger-en-podcast-med-peter-warren
liberal-halvtime
lederpodden
pengesnakk
stormkast-med-valebrokk-stordalen