FFS - Nurturing Growth with Bill Willcome

FFS - Nurturing Growth with Bill Willcome

In this engaging episode of the Fitz & Franson Show, Jay and Matt welcome Bill, a seasoned sales leader with an impressive journey from welder to VP of Sales at Tundra Land Home Improvements. Having met at a Jacuzzi conference, Bill brings invaluable insights into the world of home improvement sales.

Listen as he shares how prioritizing customer connections shaped his career and emphasizes the importance of nurturing leadership within sales teams. Discover effective training strategies that set clear expectations for success through structured schedules and consistent practice.

Jay and Matt dive into the critical role of data in decision-making, illustrating how analyzing numbers can quickly identify issues—like problematic lead sources—and drive prompt corrections. Bill discusses financing options that not only enhance affordability for customers but also boost average order values.

The conversation highlights the impact of technology in streamlining processes for sales reps, including a merger with One Click Contractor to provide comprehensive tools for CRM and estimating.

As they explore seasonal forecasting and preparing for future growth, you'll learn why capturing every deal is essential during slower periods so you can hit the ground running when business picks up.

Join us for actionable insights that will empower your sales strategies!

———————————————————————————————————————
📩 Connect with us:
info@powrful.com

💼 Want to work with us or sponsor the show?
Email: jay@powrful.com

🚀 Want to work with Matt to scale your business?
See how he helped grow a $4M company to $20M → https://powrful.com/the-powrful-method-582640

Matt's email: matt@powrful.com

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Episoder(64)

The Powr of Upselling: How to Increase Revenue Per Appointment

The Powr of Upselling: How to Increase Revenue Per Appointment

Home improvement companies are watching lead costs rise—and many owners immediately blame marketing.But the bigger problem may be what happens after the appointment is booked.When a homeowner asks abo...

3 Aug 20min

THIS is Making You Look Cheap (AUDIO ONLY)

THIS is Making You Look Cheap (AUDIO ONLY)

If homeowners keep grinding you down on price, shopping your quote against three competitors, and treating your company like every other contractor in town, the market may not be the real problem.You ...

30 Jul 18min

If You’re Still the Best Salesperson, You’re the Problem (AUDIO ONLY)

If You’re Still the Best Salesperson, You’re the Problem (AUDIO ONLY)

Every home improvement business starts with someone who is great at the craft.The best salesperson.The best installer.The best problem solver.The person who knows the product better than anyone else.T...

16 Jul 19min

Your Sales Team Blames Marketing. Marketing Blames Sales. Now What? (AUDIO ONLY)

Your Sales Team Blames Marketing. Marketing Blames Sales. Now What? (AUDIO ONLY)

Sales blames marketing.Marketing blames sales.And the owner is stuck in the middle watching ad spend climb, margins shrink, and accountability disappear.In this episode of The Fitz & Franson Show, Fit...

9 Jul 16min

Dad Taught Me More Than Sales

Dad Taught Me More Than Sales

In this special Father's Day episode, Matt Fitzgerald sits down with his father, Matt Fitzgerald Sr. ("Pop"), to discuss the lessons that shaped his career, leadership style, and life.After decades in...

21 Jun 54min

3 AI Tools Every Contractor Should Be Using in 2026

3 AI Tools Every Contractor Should Be Using in 2026

Most contractors think a slower market means they need more leads.They're wrong.Slower markets expose operational debt.The CRM cleanup you delayed.The follow-up process that's inconsistent.The sales t...

19 Jun 27min

Why Smart Contractors WANT the Market to Slow Down (AUDIO ONLY)

Why Smart Contractors WANT the Market to Slow Down (AUDIO ONLY)

Most contractors are nervous right now.Lead flow feels different. Homeowners are hesitating. Competition feels tighter.But here's the truth...Slower markets don't create problems.They expose them.In t...

10 Jun 19min

How Contractors Scale Smarter: Jonathan Weinberg

How Contractors Scale Smarter: Jonathan Weinberg

Most contractors don’t have a lead problem.They have a follow-up problem, a data problem, and a systems problem.In this episode of The Fitz & Franson Show, Matt Fitzgerald and Jay Franson sit down wit...

5 Jun 54min

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