12 Jan

My Top & Worst Performing Instagram Posts of 2025 (And What They Taught Me)

We’re halfway through January, and no — I didn’t do a “new year, new me” vibe this time around. But I did finally sit down to look back at my content from 2025, and in this episode, I’m sharing what worked, what flopped, and what I’m taking with me into 2026.

From a quick holiday carousel that brought in over 100 new followers to a sad-girl Blue Jays reel that unexpectedly blew up, I’m walking you through the posts that performed, the ones that didn’t, and — more importantly — why. If you’ve been feeling the pressure to have everything figured out by January 1st, this is your reminder that your timeline is valid, and it’s never too late to start fresh.

Plus, I’ll show you how to run this kind of content review for your own business so you can head into 2026 with way more clarity and confidence.

In this episode:

My most viewed post of the year — and why it took 10 minutes to make
The Blue Jays reel that got shared over 3,000 times (IYKYK)
What trial reels taught me
Why sales posts might tank in views (but still be worth it)
How to actually use your insights to plan better content

See the posts I'm talking about in this episode here.

Don't forget to like, subscribe, and leave 5 stars!

☆ Join the Social with Kat Club: Fun & effective content prompts, coaching, and community for small business owners https://socialkatmedia.com/social-with-kat-club?utm_medium=podcast&utm_source=social-goals

☺ Connect with Kat:

* Instagram: https://www.instagram.com/socialkatmedia/

* Threads: https://www.threads.net/@socialkatmedia

* LinkedIn: https://www.linkedin.com/in/kat-tepylo-murphy/

☺ Free Resources to Help Your Small Business:

https://socialkatmedia.com/resources?utm_medium=podcast&utm_source=social-goals

Denne episoden er hentet fra en åpen RSS-feed og er ikke publisert av Podme. Den kan derfor inneholde annonser.

Episoder(45)

What to Post This Week: 3 Content Ideas Small Businesses Can Create Right Now

Three content ideas, three different goals. And all of them are ones you can actually create this week.In this "What to Post This Week" episode, Kat breaks down three content formats that will help yo...

11 Jun 15min

The Trial Reels Strategy That Actually Works for Local Businesses

You've seen the headlines: "I grew 3,000 followers this month from trial reels!" but is that actually a strategy small businesses can replicate? In this episode, Kat breaks down the truth about trial ...

28 Mai 9min

My Weekly Content Creation Workflow (And How to Build Yours)

Ever wonder what a realistic content creation week actually looks like for a small business owner? In this episode, Kat breaks down her entire weekly content flow — from the ongoing research and ideat...

14 Mai 16min

How to Sell on Social Media Without a Launch (And Still Get Bookings)

Forget content "balance". What your business actually needs is a content flow. In this Social SOS episode, Kat answers a question from a brand photographer inside the Social with Kat Club who wants to...

7 Mai 14min

Building Community, Being Consistent, and Bricking our Phones with Kalin Sheick of Sweetwater Floral

I'm joined by one of my favourite follows of all time, Kalin Sheick — florist, storyteller, boundary queen, and founder of Sweetwater Floral — for an honest conversations about building community on s...

30 Apr 34min

What Type of Social Media Content Builds Trust the Fastest?

This week's podcast episode features a Social SOS — a listener questioner! We dive into one of the most important questions for service providers and coaches: how do you build trust quickly on social ...

20 Apr 7min

What to Post This Week (for the Makers, Main Street Businesses, and In Person Service Providers)

I'm just going to tell you what to post. In this episode (the first of a monthly series!), Kat breaks down three ready-to-create posts you can add to your content calendar for the week ahead: low-effo...

13 Apr 16min

What Is B-Roll (And How to Use It for Your Business)

"B-roll" gets thrown around a lot in the social media world, but what does it actually mean — and how do you use it well? In this episode, Kat breaks down exactly what B-roll is, how to film it effect...

30 Mar 17min