FutureProof Advisor Podcast8 Mar 2023

The Evolution of Social Media for Financial Advisory Firms with Mike Langford

Today's special guest on this episode of Bridging the Gap is the Founder and CEO of finServMarketing and podcast host of SoFin Podcast, Mike Langford.

In this episode, we discuss the social changes and how the world has taken social media and platforms to grow in their careers, how social media is being utilized, and how are they evolving in a way that impacts our firms, our careers, and our interaction with clients.

We also dive into the evolution of social media, which used to be called social networking, the growth of the platforms, the importance of being authentic to our viewers, the future of social media within the financial services industry, and so much more.

Mike Langford Bio:

Mike Langford is a rare breed. His skills and experience uniquely bridge the financial services and the digital marketing world. As a 25 year veteran of the financial services industry and a pioneer in the use of digital marketing for financial professionals in their practices Mike has had the tremendous honor to work with world class firms in the retail and institutional business lines.

Mike's passion and commitment to the financial professional population is well known throughout the industry. He is a frequent keynote speaker on the topics of digital marketing, social media, digital video and mobile strategy at events sponsored by broker dealers, wire houses, asset management firms and others with large populations of distributed financial professionals.

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Mentioned in this episode:

Benjamin

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