SPI 911: The Master Guide to Instagram Growth with Brock Johnson

SPI 911: The Master Guide to Instagram Growth with Brock Johnson

#911 Instagram stands out as maybe the top platform for converting attention into sales. That said, alternating Reels, Stories, carousel posts, DMs, and everything else is confusing. What does a good content strategy on this app even look like? In this episode, I'm joined by Instagram master Brock Johnson to answer that question! We discuss what you should focus 80% of your creative drive on, the optimal post schedule, the top content formats for 2026, automating monetization, and more. Brock and I cover most of what you need to set yourself up for success and avoid the mistakes that can stop your profile from taking off. Informed by interviews he's hosted with the heads of Instagram and Instagram for Business, Brock's insights come from the very top. He delivers an absolute masterclass on turning strangers who might come across your Reels into superfans who watch your Stories, DM you, and buy from you. Enjoy! Show notes and more at SmartPassiveIncome.com/session911.

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Episoder(935)

SPI 820: The Power of Gift-Wrapped Content

SPI 820: The Power of Gift-Wrapped Content

#820 As you're giving out your knowledge online, does the presentation around it reflect the value you're offering? This is important because the "gift wrapping" around your content can help you level...

13 Sep 202415min

SPI 819: The Future of Our Children—How Teens Win with Jon Acuff

SPI 819: The Future of Our Children—How Teens Win with Jon Acuff

#819 We talk a lot about resisting distractions, and for good reason. Training your focus is vital in entrepreneurship! That said, I know a lot of us have or want kids. Well, one of the best traits to...

11 Sep 202431min

SPI 818: I Tried Shorts (Again) for 30 Days, and It’s Working This Time

SPI 818: I Tried Shorts (Again) for 30 Days, and It’s Working This Time

#818 I did it this time. I finally cracked the code on Shorts and boiled my approach down to a simple formula. A month after starting from scratch, I'm only putting in fifteen minutes of work per day ...

6 Sep 202420min

SPI 817: Is Anyone Getting Your Emails? with MV Braverman

SPI 817: Is Anyone Getting Your Emails? with MV Braverman

#817 The easier you make it for readers to unsubscribe, the more effective your emails will be! Because this is counterintuitive, many of us land in people's spam folders without knowing it. But here'...

4 Sep 202440min

SPI 816: Is Time Going by Faster for You Too?

SPI 816: Is Time Going by Faster for You Too?

#816 There are billionaires who are unhappy and die with regret. There are also people who waste their time and never take advantage of the opportunities in front of them. So, what does it mean to liv...

30 Aug 202415min

SPI 815: The One Story Your Brand Needs with Shane Sams

SPI 815: The One Story Your Brand Needs with Shane Sams

#815 This may shock you, but our most popular episode isn't one of my interviews with famous guests like Tim Ferris or Gary Vanerchuck. It's actually session 122 with Shane and Jocelyn Sams, two teach...

28 Aug 202445min

SPI 814: The Brave Change You Need—Roundtable with Todd Henry, Jason Feifer, and Matt Gartland

SPI 814: The Brave Change You Need—Roundtable with Todd Henry, Jason Feifer, and Matt Gartland

#814 Are you doing brave work and does it make you proud of yourself? Were you to start over, would you do things the same way now? If you're anything like me, asking these questions can lead to some ...

23 Aug 202452min

SPI 813: How Far Should You Niche Down? with Kourt from The Station Bakery

SPI 813: How Far Should You Niche Down? with Kourt from The Station Bakery

#813 You don't have to be an expert to start helping others. In fact, being just one step in front of your target audience is often enough to build a successful business. The key, however, is niching ...

21 Aug 202437min

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