Alyssa Vescio on Quality, Purpose, and Growth at The Fresh Market | FMI 2026

Alyssa Vescio on Quality, Purpose, and Growth at The Fresh Market | FMI 2026

Recorded live at FMI 2026, Omni Talk Retail hosts Anne Mezzenga and Chris Walton sit down with Alyssa Vescio, Chief Merchandising Officer at The Fresh Market, from the Simbe booth. In this conversation, Alyssa shares her career journey from Target to Whole Foods Market and now The Fresh Market, and how each chapter shaped her approach to merchandising, leadership, and purpose. She discusses why healthy discontent has fueled her career, how purpose driven retail can scale responsibly, and what excites her most about The Fresh Market’s brand, people, and potential as she looks ahead to 2026. The discussion explores how merchandising sits at the center of guest experience, supplier relationships, and long term business impact, especially in food retail where quality, freshness, and human connection matter most. Key Topics Covered: - Alyssa Vescio’s path from Target and Whole Foods to The Fresh Market - Building strong merchandising foundations across disciplines - Purpose driven retail and the stakeholder model - Why food is a powerful human connector - Approaching the first 90 days in a new leadership role - Unlocking brand love, discovery, and differentiation - Accessibility and expanding access to high quality food For more conversations from grocery and retail leaders, continue following Omni Talk Retail’s live coverage from FMI 2026, recorded at the Simbe booth. #FMI2026 #OmniTalkRetail #GroceryRetail #Merchandising #FoodRetail #RetailLeadership #TheFreshMarket #Simbe

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