The #1 Metric Retailers Need to Master in the AI Era

The #1 Metric Retailers Need to Master in the AI Era

In this episode, I sit down to talk about how retailers can take advantage of the current "attention world" we live in. I start by discussing the metrics that actually matter for retail, criticizing the industry's addiction to "silly reports" and subjective opinions, like brand lift studies. I argue that we are now in an era of Relevance Warfare and introduce the single most important metric for every retailer: Views Achieved. I dive deep into why your best organic creative is the key to winning with paid media and share my strong conviction that live social shopping, with platforms like Whatnot and TikTok Shop - is a colossal opportunity that too many are ignoring.

You’ll learn about:

  • The biggest mistake Fortune 500 companies made in the last 20 years.

  • Why brand loyalty is about to become more important than ever with AI.

  • Why you need to shift your mindset from "Social Media" to "Interest Media".

  • How to use your top-performing organic content for "Performance Selling".

  • The profound, often underestimated, value of being on LinkedIn.

  • My thoughts on AI influencers and how they will affect the market.


Episoder(3457)

2026 Marketing Playbook: From Organic Social to Live Shopping

2026 Marketing Playbook: From Organic Social to Live Shopping

In this episode of the GaryVee Audio Experience, I sit down with executives from a major CPG company to break down the biggest shifts happening in marketing right now. I talk about why cost-cutting is...

10 Mar 58min

How You Can Win the Attention Arbitrage Game in 2026

How You Can Win the Attention Arbitrage Game in 2026

In this episode, I give a fiery keynote to thousands of real estate agents, delivering my "Jersey tough love" on the massive shifts happening in their industry. I lay out a non-negotiable, daily conte...

9 Mar 1h 33min

9 Minutes to Remind You Why Gratitude Is the #1 Ingredient for Happiness

9 Minutes to Remind You Why Gratitude Is the #1 Ingredient for Happiness

In this episode of the GaryVee Audio Experience, I dive into the essential components of a truly happy and successful life: perspective, self-love, and a redefined sense of success. I break down why t...

6 Mar 8min

How to Future-Proof Your Business and Win with AI

How to Future-Proof Your Business and Win with AI

In this episode of the GaryVee Audio Experience, I talk about the two most critical actions you must take in 2026 to double your revenue: embracing AI and leveraging "unscalable" old-school practices....

5 Mar 46min

The Brand You Build is the Only Arbitrage You Can Rely On

The Brand You Build is the Only Arbitrage You Can Rely On

In this episode, I speak to an audience of entrepreneurs about how technology is resetting the business landscape, from the rise of AI to the explosion of experiential events and alternative sports. I...

4 Mar 1h 4min

The Mid-Funnel is the Biggest Opportunity in Marketing

The Mid-Funnel is the Biggest Opportunity in Marketing

In this episode of the GaryVee Audio Experience, I sit down with Jon Evans to discuss the enduring truth of marketing, the massive mid-funnel opportunity, and the challenges facing corporate marketers...

3 Mar 37min

68 Minutes to Start Your Monday Morning Off Right

68 Minutes to Start Your Monday Morning Off Right

In this episode of the GaryVee Audio Experience, I talk about the single biggest mistake I see ambitious people making today: failing to produce enough content where attention lives. I explain why, in...

2 Mar 1h 7min

Why You Need to 'Go Full Tilt on Your Dream' in Your 20s

Why You Need to 'Go Full Tilt on Your Dream' in Your 20s

In this episode of the GaryVee Audio Experience, I sit down with Benji, the host of New Yorker to discuss why New York City is the "greatest city in the actual world," my advice for young people navig...

27 Feb 19min

Populært innen Business og økonomi

stopp-verden
lydartikler-fra-aftenposten
dine-penger-pengeradet
e24-podden
rss-penger-polser-og-politikk
rss-borsmorgen-okonominyhetene
pengesnakk
tid-er-penger-en-podcast-med-peter-warren
finansredaksjonen
livet-pa-veien-med-jan-erik-larssen
pengepodden-2
utbytte
rss-sunn-okonomi
morgenkaffen-med-finansavisen
stormkast-med-valebrokk-stordalen
liberal-halvtime
lederpodden
rss-markedspuls-2
lederskap-nhhs-podkast-om-ledelse
rss-investering-gjort-enkelt