AI and RevOps: Why RevOps is a Critical Component of Commercial Management

AI and RevOps: Why RevOps is a Critical Component of Commercial Management

Why do forecasts look great right up until they don't? If your Rev Ops strategy stops at the point of sale, you aren't managing revenue—you're managing blind spots.

Courtney Baker, David DeWolf, and Mohan Rao kick off a new series on Commercial Operations. They explain why the "lone wolf" days of account management are over and how AI turns "digital exhaust" into objective data—bringing the same discipline to client retention that we apply to winning new deals.

Pete Buer sits down with Dr. Vasant Dhar, author of Thinking With Machines. Dr. Dhar explains "Dhar's Conjecture" and how gaining a "Roger Federer edge"—just a 54% win rate—can compound into an unbeatable competitive advantage.

Plus, the experimentation phase is officially over. Pete breaks down new data showing that 98% of board members have made measuring AI ROI their top priority for 2026.

Register for our upcoming webinar on implementing RevOps throughout the client lifecycle: Knownwell.com/revops

Watch the full episode on YouTube: https://www.youtube.com/watch?v=Sy0ISl6RPa4

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Episoder(126)

2X + Knownwell: Building the Leading Human-Agentic GTM Services Company

2X + Knownwell: Building the Leading Human-Agentic GTM Services Company

It's official: Knownwell is now part of 2X, and together we're building the leading human-agentic GTM services company, unifying B2B marketing, sales, and customer success. In this special in-person e...

10 Jun 26min

Pressing Pause on AI Knowhow

Pressing Pause on AI Knowhow

We're taking a quick spring hibernation to cook up something entirely new in the lab! A massive thank you for an amazing 120+ episodes. Catch up on past insights on YouTube and keep your strategy shar...

30 Mar 1min

Breaking the Growth Barrier, Part 2

Breaking the Growth Barrier, Part 2

Are you leaving your firm's most lucrative revenue source completely unmanaged? Courtney Baker, David DeWolf, and Pete Buer return to reveal why post-sales relationship management is often a massive b...

23 Mar 23min

Breaking the Growth Barrier, Part 1

Breaking the Growth Barrier, Part 1

Why does scaling a professional services firm eventually feel like you're fighting the laws of physics? David DeWolf and Pete Buer break down the painful reality of hitting revenue ceilings, exposing ...

16 Mar 25min

Building a Revenue Engine Beyond the Sale, Part 2

Building a Revenue Engine Beyond the Sale, Part 2

Are you running your post-sale revenue on actual data, or just "vibes"? Following up on last week's foundation, Knownwell CEO David DeWolf and CMO Courtney Baker dive into the exact mechanics of build...

9 Mar 19min

Building a Revenue Engine Beyond the Sale, Part 1

Building a Revenue Engine Beyond the Sale, Part 1

What if the biggest growth lever in your business isn't actually new sales? What if the real difference between a stalling $200 million firm and a smaller competitor that doubles in size comes down en...

2 Mar 24min

AI and RevOps: What Feels Different When RevOps is Embedded in the Full Client Lifecycle

AI and RevOps: What Feels Different When RevOps is Embedded in the Full Client Lifecycle

When revenue is unpredictable, leadership is reactive. But what materially changes when your data finally stabilizes and your "revenue machine" starts humming? Courtney Baker, David DeWolf, and Mohan ...

23 Feb 20min

AI and RevOps: Embedding RevOps to Speed Business Growth

AI and RevOps: Embedding RevOps to Speed Business Growth

Every leadership team craves alignment; no one wants the meetings. When executives hear "RevOps for Clients," they may picture more red tape and overhead. Courtney Baker, David DeWolf, and Mohan Rao a...

16 Feb 33min

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