Max Perry on Ownership, Royalty Secrets & the Reality of the Music Business | EP 20

What does it really take to survive — and win — in the music industry?In this episode of The Roots of Ambition, we sit down with Max Perry, a Grammy-nominated producer, engineer, and founder of IPC (Intellectual Property Collections), to talk about the real business behind the music.From ghost production and unpaid royalties to catalog ownership and industry traps — Max shares raw insights on how creators can protect their work, earn what they’re worth, and build lasting careers.We also dive into:His early days hustling music in BrooklynWorking with legends like Trina, J Boog, Berner & Los RakasHow he built a company to solve the problem artists didn’t even know they hadThe one sound he wishes producers would stop using 😂🎧 Whether you're a music producer, indie artist, or creative entrepreneur, this episode is packed with real talk, game, and inspiration.🎙️ Guest: Max Perry📸 Instagram: @MaxPerryMusic 🎙️ Follow The Roots of Ambition: 📸 Instagram: @therootsofambition📘 Facebook: The Roots of Ambition 🎵 TikTok: @therootsofambition🎧 Spotify: Listen @The Roots of Ambition Chapters:00:00 – Intro: Who is Max Perry?02:45 – How are you really doing these days?04:00 – Growing up surrounded by music in Brooklyn07:30 – Dropping out of high school at 16 to chase a dream10:10 – The MPC moment that changed everything12:45 – Early hustle stories & surviving off music15:30 – First major wins in production18:00 – Building trust and navigating the studio world20:30 – Why so many artists miss out on royalties23:00 – Starting IPC: fixing the broken royalty system26:20 – The most common mistakes producers make29:00 – How to protect your catalog & publishing rights32:10 – Lessons from working with J Boog & Berner35:00 – What makes an artist “coachable” in the studio37:45 – The one sound Max wants producers to retire39:00 – Criticism, reinvention & playing the long game41:15 – What drives Max Perry’s ambition43:30 – Lightning Round: Pizza, theme songs, and hot takes47:00 – Final message to young creators49:00 – Where to find Max & follow IPC