FilmTalks: 2026 Video Marketing Trends, AI, and Social Commerce
FilmTalks5 Feb

FilmTalks: 2026 Video Marketing Trends, AI, and Social Commerce

In this episode of the FilmTalks podcast our hosts explore the fundamental shifts in digital marketing anticipated for 2026, moving beyond mere hype to focus on structural changes. The discussion frames artificial intelligence as essential infrastructure rather than a simple tool, requiring brands to prioritise clarity and authority to remain visible in an AI-mediated world. Video content is presented as the vital interface for this new era, evolving from a promotional asset into a primary vehicle for discovery, trust, and commerce. Key strategies highlighted include the transition from traditional search to Answer Engine Optimisation, the necessity of first-party data, and the rise of content-led social transactions. Ultimately, the source argues that businesses must build resilient video systems rather than isolated campaigns to avoid becoming invisible as the digital landscape transforms.

Disclaimer: The FilmTalks podcast is created by AI @Studio86stockholm

https://studio86.se

Denne episoden er hentet fra en åpen RSS-feed og er ikke publisert av Podme. Den kan derfor inneholde annonser.

Episoder(45)

Guardians of Nature: Systems, Innovation, and the Circular Economy

Guardians of Nature: Systems, Innovation, and the Circular Economy

In this episode of the FilmTalks podcast our hosts outline a global shift from a traditional waste-heavy industrial model toward a circular economy that prioritises reuse and regeneration. While plast...

28 Mai 33min

LinkedIn Is The New Digital Handshake

LinkedIn Is The New Digital Handshake

STUDIO 86 AB SWEDEN 28 Apr 2026In this episode of the FilmTalks podcast our hosts examine how LinkedIn has transitioned from a basic recruitment tool into a dynamic content platform where business rel...

28 Apr 18min

The Evolution of Film Production and Lean Creative Teams

The Evolution of Film Production and Lean Creative Teams

In this episode of the FilmTalks podcast we explore the recent economic shift within the global film production industry. The discussion highlights how large production houses are currently struggling...

24 Mar 30min

Trendspaning 2026: Insights from the AlixPartners Media & Entertainment Predictions Report

Trendspaning 2026: Insights from the AlixPartners Media & Entertainment Predictions Report

In this episode of the FilmTalks podcast, produced by AI at Studio 86, Stockholm, Sweden, our hosts discuss major shifts anticipated in the media and entertainment industry for 2026. The episode focus...

10 Des 202535min

FilmTalks: The Briefing — What the Industry Is Actually Doing (Not Just Posting)

FilmTalks: The Briefing — What the Industry Is Actually Doing (Not Just Posting)

FilmTalks: The Briefing — What the Industry Is Actually Doing (Not Just Posting)Inspired by Edition #11 of The Only Newsletter by Niclas Rahm (COO, CMO & Partner at LIWLIG)In this 29-minute FilmTalks ...

26 Nov 202528min

How to get ready for the agentic internet and the rise of agent experience.

How to get ready for the agentic internet and the rise of agent experience.

This week on the FilmTalks podcast, we explore one of the most transformational shifts in the digital world: the rise of the agentic internet.Inspired by the research of Duncan Roberts, Associate Rese...

24 Nov 202537min

Synthetic Stars: How AI-Generated Actors Are Changing the Future of Film

Synthetic Stars: How AI-Generated Actors Are Changing the Future of Film

In this episode of the FilmTalks podcast our hosts discuss the immediate and future implications of AI-generated actors in the film industry. The hosts focus heavily on the controversy surrounding "Ti...

12 Nov 202525min

Populært innen Business og økonomi

stopp-verden
dine-penger-pengeradet
lydartikler-fra-aftenposten
rss-penger-polser-og-politikk
e24-podden
rss-borsmorgen-okonominyhetene
rss-skravla-gar
pengepodden-2
rss-pa-konto
finansredaksjonen
livet-pa-veien-med-jan-erik-larssen
aftenbladet-intervjuer
utbytte
tid-er-penger-en-podcast-med-peter-warren
morgenkaffen-med-finansavisen
lederpodden
liberal-halvtime
okonomiamatorene
pengesnakk
rss-politisk-preik