Episode 35: From Panic to Peace: How Michelle 2x’d Her Physio Clinic with Google

Episode 35: From Panic to Peace: How Michelle 2x’d Her Physio Clinic with Google

There’s a lot of pressure on business owners to rely on referrals, word-of-mouth, or social media to keep bookings coming in, but what happens when those channels disappear overnight? In this episode of Diary of the Search Queen, I’m joined by Michelle Murphy, owner of Mercy Physio, & Baby Swim, for a grounded and honest conversation about visibility, resilience, and why Google became the backbone of her business growth. Michelle took over the clinic just as a major referral pathway close...

Episoder(38)

Episode 38: Your Google Business Profile, The Most Powerful Free Tool You’re Ignoring

Episode 38: Your Google Business Profile, The Most Powerful Free Tool You’re Ignoring

If you’ve ever said “I know I need to get my salon sorted on Google… but I have no idea where to start,” this episode is for you. In this episode of Diary of the Search Queen, I walk you through the e...

11 Mar 8min

Episode 37: How to Turn Google Clicks Into Real Bookings (Without Lifting a Finger)

Episode 37: How to Turn Google Clicks Into Real Bookings (Without Lifting a Finger)

More traffic doesn’t mean more clients. And this is where most salon owners are getting it wrong. In this episode of Diary of the Search Queen, I break down why driving Google traffic is only half the...

25 Feb 9min

Episode 36: Why Your Competitors Are Showing Up on Google (And You’re Not)

Episode 36: Why Your Competitors Are Showing Up on Google (And You’re Not)

Have you ever searched your own salon and thought… “Why am I nowhere to be found?” You’re not alone. In this episode of Diary of the Search Queen, I break down exactly why some salons consistently sho...

18 Feb 8min

Episode 34: How Glamour Empire 2.5x’d Their Revenue in 3 Months

Episode 34: How Glamour Empire 2.5x’d Their Revenue in 3 Months

In this week’s episode, I’m joined by the inspiring Lisa from Glamour Empire in Tamworth, NSW, an incredible salon owner who, alongside her business partner Renee, has 2.5x’d her salon revenue in just...

4 Feb 25min

Episode 33: Doubling Revenue in 2 Months, Gemma Urbank’s Salon Success Story

Episode 33: Doubling Revenue in 2 Months, Gemma Urbank’s Salon Success Story

In this inspiring episode, I sit down with the powerhouse behind Coast Hair Henley, Gemma Urbank, who proves what’s possible when courage meets strategy. When we first met, Gemma had her back against...

28 Jan 29min

Episode 32: From Gaps to Growth, How Rosemary Chalmers Doubled Her Salon in 18 Months

Episode 32: From Gaps to Growth, How Rosemary Chalmers Doubled Her Salon in 18 Months

In today’s episode, I’m joined by one of my all-time favourite clients, the incredible Rosemary Chalmers, owner of D'or Hairstylists in New Zealand. When Rosemary and I first met, her salon had incon...

21 Jan 24min

Episode 31: The Most Powerful Free Google Tool You’re Ignoring (And It’s Costing You Bookings!)

Episode 31: The Most Powerful Free Google Tool You’re Ignoring (And It’s Costing You Bookings!)

Still think your Google Business Profile is “just another listing”? In this episode of Diary of the Search Queen, I’m breaking down the most powerful free visibility tool in the entire salon industry...

14 Jan 8min

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