John Ray
John Ray helps professionals who sell their expertise to price it for the value they truly deliver and win business without feeling salesy. He advises consultants, attorneys, coaches, fractional executives, and other solo or small-firm leaders on pricing strategy, value-based proposals, and business development that earns trust. Grounded in a decade advising expert practitioners and earlier roles in finance and M&A at firms such as J.P. Morgan, John works with a practical, value-centered lens. Clients finish with pricing they stand behind, proposals that win, a trust-driven business rooted in generosity, and a way to scale by serving fewer, right-fit clients. John is the author of The Generosity Mindset: A Journey to Business Success by Raising Your Confidence, Value, and Prices, which holds a 5.0-star average across 80+ reviews on Amazon. John also hosts “The Price and Value Journey”, a podcast focused on the unique issues solo and small-firm service providers face. Deb was honored to be a guest. You can listen to that program here. To connect with John on LinkedIn, click here.

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Episoder(1199)

Daman Grewal

Daman Grewal

Daman Grewal is a Canadian transportation and logistics entrepreneur and the co-founder of LogisticsSales.com, a free global education platform dedicated to teaching practical sales, entrepreneurship,...

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Anna Barnhill

Anna Barnhill

Anna Barnhill has spent sixteen years studying why even the most accomplished leaders get stuck — and exactly how they break through. Her new book, Leaderwired: The AI Era Leadership Playbook for Tran...

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Greg Mischio

Greg Mischio

Greg Mischio is an author, ghostwriter, and marketing strategist who helps entrepreneurs, executives, and thought leaders turn decades of experience into books that build authority, preserve legacy, a...

27 Aug 1h

Beverley Glazer

Beverley Glazer

Beverley Glazer, MA, CCC, ICF, is a work and life transition coach, speaker, podcast host, syndicated writer, and founder of Reinvent Impossible LLC. She helps accomplished women over 50 who are succe...

24 Aug 1h

Saul Marquez

Saul Marquez

Saul Marquez is a prominent figure in healthcare digital marketing, serving as the founder and CEO of Outcomes Rocket, a global digital marketing agency serving healthcare clients exclusively. With ov...

20 Aug 59min

Kevin Surace

Kevin Surace

Widely recognized as the father of the virtual assistant, Kevin Surace helped pioneer the technology that paved the way for Siri, Alexa, and today's conversational AI. He holds 95 worldwide patents an...

17 Aug 1h

Allan Ngo

Allan Ngo

Allan Ngo is the founder of Digital Solopreneur. He used to co-own a fast-food franchise pulling $20,000 a month. On paper, it was a win. In reality, it was thin margins and constant staff turnover. I...

13 Aug 1h 1min

Bruce Mayhew

Bruce Mayhew

Bruce Mayhew helps leaders and teams intentionally build high-performing cultures based on trust, transparency, and respect. He enjoys helping leaders: Improve employee engagement, employee loyalt...

10 Aug 1h

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