Violet Labs: The Integration Hub Solving Hardware Data Chaos

Altium Develop connects your entire electronics product team — from design to supply chain to manufacturing — in one unified platform: https://www.altium.com/develop?utm_source=youtube&utm_medium=video&utm_campaign=ontrack-podcast&utm_content=violet-labs-the-integration-hub-solving-hardware-data-chaos

Hardware engineering teams have long struggled with disconnected software tools — CAD systems that don't talk to PLMs, PLMs that don't sync with MES platforms, and engineers spending hours manually copying BOM data between systems. In this episode of the Altium OnTrack Podcast, host Zach Peterson sits down with Lucy Hoag, founder and CEO of Violet Labs, to explore how her company is tackling this pervasive problem. Lucy shares her journey from astronautical engineering and satellite design to building a no-code integration platform that acts as a centralized hub for all the disparate tools hardware teams rely on every day.

Violet works like a "Zapier for hardware engineering" — connecting mechanical CAD, electrical CAD, PLM, MES, ERP, project management tools, and more through a single middleware platform. Lucy and Zach dig into why native integrations between major software vendors remain rare, the regulatory constraints that have stalled innovation in aerospace, and how Violet's no-code approach removes barriers for non-software engineers. They also discuss Violet's newly launched MCP server, the role of AI in responsible data orchestration, and what's next on the product roadmap.

👉 Resources from this video:

- Learn about Violet Labs: https://youtu.be/or7okfDOyv8

- Connect with Lucy: https://www.linkedin.com/in/lucyhoag/

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