POV: On DTC Newsletter and Podcast Episode 172 with Youthforia Founder Fiona Co Chan (specifically TikTok execution)
Inner Sircle8 Feb 2022

POV: On DTC Newsletter and Podcast Episode 172 with Youthforia Founder Fiona Co Chan (specifically TikTok execution)

On this episode, I talk about DTC Newsletter and Podcast Episode 172 with Youthforia Founder Fiona Co Chan (specifically TikTok execution)

I would also suggest subscribing to their newsletter here.


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Episoder(694)

Online searches around health benefits and immune system support are significantly up!

Online searches around health benefits and immune system support are significantly up!

On this episode, I talk about how online searches around health benefits and immune system support are significantly up! I reference date from this article on foodnavigator.com

23 Mar 20202min

POV: Influencer marketing is a good, value buy during COVID-19 isolation.

POV: Influencer marketing is a good, value buy during COVID-19 isolation.

On this episode, I talk about finding value when it comes to influencer marketing during this COVID 19 pandemic situation.

20 Mar 20203min

What Gen Z wants from media?

What Gen Z wants from media?

On this episode, I talk about an article in Adweek that highlights a report you can download about What Gen Z wants from media. The insights include: Gen Zers are actually strong news consumers. N...

6 Mar 20203min

POV: Coronavirus and whether or not brands should post memes or be playful about it.

POV: Coronavirus and whether or not brands should post memes or be playful about it.

On this episode, I talk about the topic of posting memes or humor intent messaging around the Corona Virus. I reference this article and this celebrity.

6 Mar 20202min

POV: Stop overthinking your Instagram Grid.

POV: Stop overthinking your Instagram Grid.

On this episode, I talk about not overthinking your Instagram Grid. This recent post by @garyvee reminded me it was time to talk about it again.

6 Mar 20203min

POV: Twitter's Fleets and LinkedIn Stories

POV: Twitter's Fleets and LinkedIn Stories

On this episode, I offer up my POBV on Fleets and LinkedIn Stories. Some references: https://www.socialmediatoday.com/news/twitter-launches-its-own-take-on-stories-with-fleets/573504/ https://marketi...

6 Mar 20202min

POV: On Influencer engagements for your brand

POV: On Influencer engagements for your brand

On This episode, I talk about finding better value from and be more strategic about your influencer partnerships.

4 Mar 20203min

The religion of supporting retail velocity with paid social and influencers.

The religion of supporting retail velocity with paid social and influencers.

On this episode, I talk about the religion of supporting retail velocity with paid social and influencers.

24 Feb 20203min

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