Shifting my audience - WHY?!

Shifting my audience - WHY?!

I admit it - I've been avoiding building my home page. This week I finally tackle and solve the reason for my avoidance.


Here's why I shifted my business's entire audience, what I think about positioning myself as a travel influencer, and why you need to feel very, VERY, comfortable with your business messaging.


I also ticked off a big list of boring-but-necessary business setup tasks. After transferring them week after week I'm relieved to finally have them all done!


This is my update for day 41 of my new business. Check out the blog post for all the relevant links, extra content, and the full transcript. https://businessinyourbackpack.com/shifting-my-audience-why-podcast/

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Episoder(30)

Starting a NEW business - WHY?!

Starting a NEW business - WHY?!

I'm starting a new thing - is it shiny idea syndrome? Or is it a great idea? And why do I think it's a better idea than Business in your Backpack? Let me know what you think.Disability Nursing Austral...

7 Mai 10min

Launch mistakes - while ghosting you

Launch mistakes - while ghosting you

It's been a few months again - sorry everyone. Here I talk about my launch of Online Business Foundations course and the mistakes I made (SO MANY MISTAKES!), but why I'm glad I did it anyway. Silver M...

5 Mai 8min

The online business break I DIDN'T plan

The online business break I DIDN'T plan

So...first new episode in 10 months. Hi 😳Seriously, WTF have I been doing that I haven't managed to record a new podcast episode for TEN MONTHS?!I explain my falling off the face of the earth right h...

19 Okt 202510min

2024 Business Review - ALL my income, podcast, and email stats

2024 Business Review - ALL my income, podcast, and email stats

You’re nosey? ME TOO! I love reading other people’s business reviews, especially when they get right into the nitty-gritty number-crunching stuff. So I thought hey, why not do one myself? Turns out it...

7 Jan 202523min

Beta testing my online course - ALL the details

Beta testing my online course - ALL the details

Now, this episode is a little different to normal - instead of giving an you overview of what I've been doing in my business over a couple of weeks, I'm digging RIGHT into one very big thing I did ove...

27 Des 202430min

I'm back! Here's what I did on my 'break'

I'm back! Here's what I did on my 'break'

I said I was taking a 4 week break...4 months ago 😳 And while I seem to have disappeared, I've been doing a LOT behind the scenes - bundles, summits, AND beta-testing a new online course. Listen in...

15 Des 202410min

Launch & promo results PLUS wrapping up

Launch & promo results PLUS wrapping up

It was a big few weeks for me - I had a lot to do to catch up with this podcast and finish off a few other things before I start my job. So of course, I got sick 🤒 But I still managed to get the es...

25 Aug 202410min

I got a REAL job - WHY?! 🤔

I got a REAL job - WHY?! 🤔

This update is a little bit different to normal, because it's not really about online business at all. It's about me taking a real, in-person, paid-by-the-hour nursing job. WHY? Why would I do such ...

18 Aug 20249min

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