Ep. 175: The odds feed opportunity w/ Rick Allec from OddsLogic

Ep. 175 features Rick Allec from OddsLogic, a classic odds screen platform delivering real-time betting data to both sportsbooks and bettors, built by one of the industry’s most experienced operators.

Hear him discuss:

• How he’s launched 3 data startups over 25+ years, including Sports Options and OddsLogic
• Why he merged Sports Options into Don Best after a decade of head-to-head competition
• The story behind Don Best’s acquisition by Scientific Games post-PASPA
• Why Rick left media/pick-selling behind to return to his first love: data
• How OddsLogic launched in late 2023 and now supports real-time screens and API feeds
• The planned rollout of player props and positive EV alerting ahead of NFL season
• Why Rick believes a usable interface is still the biggest differentiator in betting tools
• How he’s bootstrapped every company he’s built—and why he has no regrets
• What it’s like keeping the same core team together across 3 startups and 20+ years
• His take on the sports betting graveyard—and why “fun” still matters most in B2C
• His 5-year vision to power sportsbooks with real-time alerts, data tools, and risk profiling

Catch the video version of this episode here.

Learn more 👇

➡️ OddsLogic website

➡️ Rick Allec on Linkedin

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This podcast is presented by Optimove, the #1 CRM Marketing solution for the iGaming industry. Since 2012, Optimove has served iGaming Operators from startups to industry leaders. Today, 4 out of the Top 5 US Operators Personalize Player Experiences with Optimove. iGaming operators know their growth journey begins and continues with Optimove, the #1 CRM Marketing solution for the iGaming industry.