Social Media For A Better World with Sue Fennessy, Founder & CEO of WeAre8

“The only way that the world will see women and diversity differently, is when we create something that is so big and transformational that people will never underestimate women again.”

In today’s 40 Minute Mentor episode, and to mark this year’s International Women’s Day, we’re joined by Sue Fennessy, the Founder & CEO of WeAre8.

WeAre8 is a hate-free community that is built upon the idea that collective change and daily actions can make the world a better place.

The team have been on an incredible journey and you may have seen their ads on TV or across London’s billboards.

In today’s episode, we don’t just get a front row seat to WeAre8’s evolution, but also get an insight into Sue’s incredible career. Plus, she, of course, shares tons of great mentorship with us.

You can expect to hear more about:

➡️ A podcast recommendation from us [00:19]

➡️ The dark side of social media [03:32]

➡️ Why VCs have become predictable and how that’s holding diverse Founders back [06:29]

➡️ What drives her mission to make the world a better place [08:49]

➡️ The benefits of starting to see your work as a hobby [12:14]

➡️ How entrepreneurship chose her and more about her early career [15:22]

➡️ More about our sponsors, Alchemist [21:40]

➡️ The importance of storytelling [22:44]

➡️ More about WeAre8 and why it’s so different compared to other social media platforms [28:46]

➡️ Rio Ferdinand’s involvement in WeAre8 [37:44]

⛳ Helpful links:

➡️ More about Sue: https://www.linkedin.com/in/sue-fennessy/

➡️ Check out WeAre8: https://www.weare8.com/

💙 A big thank you to our Sponsors:

Alchemist - an industry leading learning and development company, whose learning journeys and experiences help organisations who want to grow, change or transform by putting the learner first to optimise organisational performance.

To learn more about Alchemist and see how they work with some of the most innovative companies in the world, head over to https://thisisalchemist.com/40minutementor/ to find out more.

🏆 Want to partner with us?

Do you want to get your brand in front of leading Startup Founders, Investors and C-Suite decision-makers, and attract some of the sharpest talent in the Startup/Scaleup scene?

Get in touch with our Head of Marketing and Producer, Hannah to find out more about how we can co-produce content that will help you stand out and engage with over 40,000 loyal monthly listeners. You can reach her on hannah@jbmc.co.uk

🤝 Explore Hidden Pages:

For this year’s Black History Month, we’ve had the great pleasure of partnering with Samuel Tholley and Hidden Pages - a zine discovering hidden Melanated history & lists of sources exploring the Melanated/"Black" experience.

We talked about his motivation behind Hidden Pages, why it's so important to normalise black history and he shares some amazing historic figures we can all learn from.

This is only the beginning of this partnership, so make sure you check out our initial conversation with Samuel here: https://www.youtube.com/watch?v=kF_-blY_kUQ

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